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Innovation Management in Family Health Clinics in Israel: The Contribution of Customer Needs’ Assessment

Author

Listed:
  • Lea Tamir Tetroashvili

    (PhD Student, Doctoral School of Economics and Business Administration, Alexandru Ioan Cuza” University, Iaşi, Romania; Rishon Lezion, Israel)

  • Racheli Mezan

    (PhD Student, Doctoral School of Economics and Business Administration, Alexandru Ioan Cuza” University, Iași, Romania; Yaud, Israel)

Abstract

In recent decades, the concept of innovation has become a vital and cardinal process in any organization that strives for renewal, remaining relevant in an era with quick and tremendous changes. It is considered to be a critical component of productivity and competitive survival in healthcare as well. It is also important concept in the public health nursing. The public family health clinics are central axis of the preventive care provided to young families in Israel. This article presents a process of assessing the needs of parents of children aged 3-6, from the family health clinics (FHCs) in accordance with a changing reality as a key to defining necessary innovation to be implemented in FHCs services. Objective: To explore parents' needs from FHC and define means of narrowing the gap between the needs of young families and the services currently provided. Methods: A qualitative study was conducted. Semi-structured interviews were used to collect data from 18 families that received treatment at FHC in Tel Aviv and the central Israel regions. Results: Data revealed the contribution of an in-depth costumer needs’ assessment to the required service innovation. Parents noted the importance of a personalized service adjusted to their unique family needs, as opposed to generalized instructions. Conclusions: The findings provide further insight into various aspects that may help public health managers to improve the service in terms of attitude, professional service and added value at each encounter. Additional consideration and efforts should be given to Service marketing methods as well.

Suggested Citation

  • Lea Tamir Tetroashvili & Racheli Mezan, 2020. "Innovation Management in Family Health Clinics in Israel: The Contribution of Customer Needs’ Assessment," Postmodern Openings, Editura Lumen, Department of Economics, vol. 11(1), pages 149-161, February.
    • Handle: RePEc:lum:rev3rl:v:11:y:2020:i:1:p:149-161
    DOI: https://doi.org/10.18662/po/112
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    References listed on IDEAS

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    1. Abdolkarim Rahimiatani & Hamid Zare & Hamidreza Yazdani, 2018. "Increasing Organizational Agility based on Effective Meta-Organizational Parameters," Postmodern Openings, Editura Lumen, Department of Economics, vol. 9(4), pages 140-156, December.
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    Cited by:

    1. Serdar Özmen & Cigdem Hursen, 2020. "Identifying the Students’ Needs for Guidance at Vocational and Technical Anatolian High School," Postmodern Openings, Editura Lumen, Department of Economics, vol. 11(4), pages 79-108, December.

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    More about this item

    Keywords

    family health clinics; public health; innovation management; needs’ assessment;
    All these keywords.

    JEL classification:

    • A23 - General Economics and Teaching - - Economic Education and Teaching of Economics - - - Graduate

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