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Redesigning Business Models from the Recent Economic Perspective

Author

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  • Georgeta Ilie

    () ("Dimitrie Cantemir" Christian University)

Abstract

The notion of business models makes possible to describe how a company creates value through innovation, generally within a business ecosystem, and how the value will be distributed between the actors involved. The experiences corporate managers made in the recent economic recession, the existing volatility of the environment, and the resulting uncertainty is changing what is regarded as best practice in enterprise management. Companies will experience a new focus on entrepreneurial sustainability. The European Union has a role to play in this plan: it needs to promote a European business model that integrates sustainable development and social responsibility.

Suggested Citation

  • Georgeta Ilie, 2012. "Redesigning Business Models from the Recent Economic Perspective," Knowledge Horizons - Economics, Faculty of Finance, Banking and Accountancy Bucharest,"Dimitrie Cantemir" Christian University Bucharest, vol. 4(1-2), pages 76-80, March-Jun.
  • Handle: RePEc:khe:journl:v:4:y:2012:i:1:2:p:76-80
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    More about this item

    Keywords

    Business model; innovation cooperation; economic recession;

    JEL classification:

    • M21 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Business Economics - - - Business Economics
    • M38 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Marketing and Advertising - - - Government Policy and Regulation

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