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The Use of Geographic Information Systems by Corporate Real Estate Executives


  • Ron Fryrear

    (Loveland, CO)

  • Ed Prill

    () (Colorado State University, Fort Collins, CO)

  • Elaine M. Worzala

    () (Colorado State University, Fort Collins, CO)


There are many obvious applications for a Geographic Information System (GIS) within real estate but how widely this tool is used, particularly for corporate real estate, is unknown. The results from a survey focusing on how corporate real estate executives use GIS is reported. Results indicate that GIS is not used extensively nor is it likely to be adopted in the near future. Of those that use GIS, retail was the predominant industry; demographic data was analyzed and site selection was the most common use of this technology. Those that did use GIS report that it is important or very important to their overall mission.

Suggested Citation

  • Ron Fryrear & Ed Prill & Elaine M. Worzala, 2001. "The Use of Geographic Information Systems by Corporate Real Estate Executives," Journal of Real Estate Research, American Real Estate Society, vol. 22(1/2), pages 153-164.
  • Handle: RePEc:jre:issued:v:22:n:1/2:2001:p:153-164

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    JEL classification:

    • L85 - Industrial Organization - - Industry Studies: Services - - - Real Estate Services


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