IDEAS home Printed from https://ideas.repec.org/
MyIDEAS: Log in (now much improved!) to save this article

The Eu’S Voice Beyond Its Borders: The European Union’S External Communication

Listed author(s):
  • Luminita SOPRONI

    ()

    (Senior Lecturer Ph.D., Department of International Relations and European Studies, University of Oradea, Romania)

  • Ioan HORGA

    ()

    (Professor Ph.D., Department of International Relations and European Studies, University of Oradea, Romania)

The EU’s developing global role demands a new approach to communications outside the Union. Besides communicating its policies to its citizens in order to enhance their trust in the idea of the United Europe, it is also extremely important to provide information regarding its policies and actions beyond its borders, to non-member countries and also to various international entities and organizations. This approach is necessary because the strength of an organization’ (in our case the European Union’s) external reputation depends not only on the core values embedded in its domestic culture, but also on the way how it communicates them to various target publics.The paper analyses the external communication of the European Union (lines of action, actors involved, and communication realized through different policies) and how it affects the external image of the region, demonstrating the need for a coherent communication strategy that combines the interests of Member States with those of the European institutions and the needs of internal public with those of external public.

If you experience problems downloading a file, check if you have the proper application to view it first. In case of further problems read the IDEAS help page. Note that these files are not on the IDEAS site. Please be patient as the files may be large.

File URL: http://www.ceswp.uaic.ro/articles/CESWP2016_VIII3_SOP.pdf
Download Restriction: no

Article provided by Centre for European Studies, Alexandru Ioan Cuza University in its journal CES Working Papers.

Volume (Year): 8(3) (2016)
Issue (Month): 3 (October)
Pages: 490-504

as
in new window

Handle: RePEc:jes:wpaper:y:2016:v:8:i:3:p:490-504
Contact details of provider: Web page: http://cse.uaic.ro

More information through EDIRC

No references listed on IDEAS
You can help add them by filling out this form.

This item is not listed on Wikipedia, on a reading list or among the top items on IDEAS.

When requesting a correction, please mention this item's handle: RePEc:jes:wpaper:y:2016:v:8:i:3:p:490-504. See general information about how to correct material in RePEc.

For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: (Alupului Ciprian)

If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

If references are entirely missing, you can add them using this form.

If the full references list an item that is present in RePEc, but the system did not link to it, you can help with this form.

If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your profile, as there may be some citations waiting for confirmation.

Please note that corrections may take a couple of weeks to filter through the various RePEc services.

This information is provided to you by IDEAS at the Research Division of the Federal Reserve Bank of St. Louis using RePEc data.