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Un Análisis Empírico De La Diferenciación Horizontal De Los Polígonos Industriales Gallegos / An Empirical Analysis Of Horizontal Differentiation Of Galician Industrial Estates

Author

Listed:
  • de Carlos, Pablo

    () (Universidad de Vigo (España))

  • Domínguez, Trinidad

    () (Universidad de Vigo (España))

  • Alén, Elisa

    () (Universidad de Vigo (España))

Abstract

Durante las últimas décadas se ha producido en Galicia, en consonancia con lo ocurrido en otros territorios, una proliferación de polígonos industriales que han multiplicado la oferta de suelo industrial de esta región. Estos polígonos se ven inmersos en una lucha competitiva por atraer el mayor número de empresas posible. Uno de los factores que influye sobre su capacidad de atracción es la variedad de prestaciones, tanto infraestructuras como servicios, que ponen a disposición de sus clientes. En el presente trabajo se pretende analizar, mediante técnicas estadísticas multivariantes, si los polígonos industriales gallegos presentan estrategias de diferenciación horizontal definidas que les permitan satisfacer las necesidades específicas de la demanda, es decir, de las empresas que buscan un emplazamiento para llevar a cabo alguna(s) de sus actividades productivas. / Over the past decades, there has been in Galicia, in line with what has happened in other territories, a proliferation of industrial estates that have increased the supply of industrial land in this region. These estates are immersed in a competitive struggle to attract the largest possible number of companies. One of the factors that influence their capacity of attraction is the variety of facilities, both infrastructures and services, which make available to its customers. The intention of this paper is to analyze, through multivariate statistical techniques, if the Galician industrial estates have defined horizontal differentiation strategies that enable them to meet the specific needs of the demand, i.e., firms seeking a location for carrying out their productive activities.

Suggested Citation

  • de Carlos, Pablo & Domínguez, Trinidad & Alén, Elisa, 2013. "Un Análisis Empírico De La Diferenciación Horizontal De Los Polígonos Industriales Gallegos / An Empirical Analysis Of Horizontal Differentiation Of Galician Industrial Estates," Investigaciones Europeas de Dirección y Economía de la Empresa (IEDEE), Academia Europea de Dirección y Economía de la Empresa (AEDEM), vol. 19(3), pages 169-179.
  • Handle: RePEc:idi:jiedee:v:19:y:2013:i:3:p:169-179
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    More about this item

    Keywords

    Polígonos industriales; Galicia; Estrategias de diferenciación horizontal; Técnicas estadísticas multivariantes; Industrial estates; Galicia; Horizontal differentiation strategies; Multivariate statistical techniques;

    JEL classification:

    • M19 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Business Administration - - - Other
    • L10 - Industrial Organization - - Market Structure, Firm Strategy, and Market Performance - - - General
    • R32 - Urban, Rural, Regional, Real Estate, and Transportation Economics - - Real Estate Markets, Spatial Production Analysis, and Firm Location - - - Other Spatial Production and Pricing Analysis

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