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Patients Loyalty Framework towards Healthcare Services in Malaysia

Author

Listed:
  • Kastury Gohain
  • Seethaletchumy Thambiah
  • Tan Chuie Hong

Abstract

The goal of this research is to determine the components that compel the healthcare stakeholders to become loyal towards the system. With extensive literature study of previously completed work, six crucial variables has been finalized. Hence, these variables will be justified to uphold loyal patients in healthcare. The findings highlighted the importance of loyalty in medical care. The factors leading to loyalty are identified and the relationship between the distinguished variable and loyalty is reconfirmed as prior documented studies.

Suggested Citation

  • Kastury Gohain & Seethaletchumy Thambiah & Tan Chuie Hong, 2018. "Patients Loyalty Framework towards Healthcare Services in Malaysia," International Journal of Business and Management, Canadian Center of Science and Education, vol. 13(9), pages 148-148, August.
    • Handle: RePEc:ibn:ijbmjn:v:13:y:2018:i:9:p:148
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    More about this item

    JEL classification:

    • R00 - Urban, Rural, Regional, Real Estate, and Transportation Economics - - General - - - General
    • Z0 - Other Special Topics - - General

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