Online Instruments In Quantitative Marketing Research
This paper has its duty to reveal the importance of online cantitative marketing research by using its instruments. The WebSurvey is a very important online marketing research tool, because its attractive to the respondent due to the simplicity in filling the data, where interface can capture the respondent attention, by using multimedia.The advantages are huge, the Romanian industry of online cantitative marketing research is still a Nova in a long precess in becoming a real Star.
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