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Addressing the Differences in Farmers’ Willingness and Behavior Regarding Developing Green Agriculture—A Case Study in Xichuan County, China

Author

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  • Yingchao Li

    (College of Resources and Environment, Henan Agricultural University, Zhengzhou 450002, China)

  • Zhiyuan Fan

    (College of Resources and Environment, Henan Agricultural University, Zhengzhou 450002, China)

  • Guanghui Jiang

    (Faculty of Geographical Science, School of Natural Resources, Beijing Normal University, Beijing 100875, China)

  • Zhuo Quan

    (College of Resources and Environment, Henan Agricultural University, Zhengzhou 450002, China)

Abstract

The development of green agriculture is an effective way to realize the sustainable development of agriculture, which is of great significance for guaranteeing national food security, improving the supply ability of agricultural products, promoting the healthy development of cultivated land, and realizing green development. Since the 18th National Congress of the Communist Party of China, China has proposed the establishment of a green-development-oriented agricultural support system, which intends to reverse the worsening of the agricultural ecological environment; however, in 2019, the input of agricultural chemical fertilizer still exceeded the international limit of the safe application of chemical fertilizer. In recent years, agriculture has surpassed industry to become the largest non-point source pollution industry in China, seriously affecting the rural ecological civilization construction and the advancement of green sustainable development coordinated. To analyze the key factors affecting the development of green agriculture, in this study, logistic binary regression analysis was used to measure the main factors affecting farmers’ green agricultural production willingness and green agricultural production behavior. The results show that a farmer’s age, land type, compensation for land transfer, technical service organization, related training, and economic and technological subsidies had significant effects on their green agricultural production willingness. The age of farmers, number of staff, risk of green agricultural production technology, technical service organization, and economic and technological subsidies were shown to have significant effects on the green agricultural production behavior of farmers, where the different factors influenced the behavior to different degrees. Based on the above findings, it is suggested that the Chinese government should help farmers to carry out agricultural green transformation through technical training, policy popularization, economic subsidies, and educational support.

Suggested Citation

  • Yingchao Li & Zhiyuan Fan & Guanghui Jiang & Zhuo Quan, 2021. "Addressing the Differences in Farmers’ Willingness and Behavior Regarding Developing Green Agriculture—A Case Study in Xichuan County, China," Land, MDPI, vol. 10(3), pages 1-12, March.
    • Handle: RePEc:gam:jlands:v:10:y:2021:i:3:p:316-:d:520532
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    References listed on IDEAS

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    7. Mengling Tian & Ruifeng Liu & Jian Wang & Jiahao Liang & Yefan Nian & Hengyun Ma, 2023. "Impact of Environmental Values and Information Awareness on the Adoption of Soil Testing and Formula Fertilization Technology by Farmers—A Case Study Considering Social Networks," Agriculture, MDPI, vol. 13(10), pages 1-22, October.
    8. Yaying Zhu & Juan Chen, 2022. "Small-Scale Farmers’ Preference Heterogeneity for Green Agriculture Policy Incentives Identified by Choice Experiment," Sustainability, MDPI, vol. 14(10), pages 1-19, May.
    9. Ma, Jun & Gao, Huixian & Cheng, Changgao & Fang, Zhou & Zhou, Qin & Zhou, Haiwei, 2023. "What influences the behavior of farmers' participation in agricultural nonpoint source pollution control?—Evidence from a farmer survey in Huai'an, China," Agricultural Water Management, Elsevier, vol. 281(C).
    10. Jutao Zeng & Jie Lyu, 2023. "Simultaneous Decisions to Undertake Off-Farm Work and Straw Return: The Role of Cognitive Ability," Land, MDPI, vol. 12(8), pages 1-21, August.
    11. Hongyun Tan & Xiaolie Qi, 2023. "Synergistic Interconstruction of the Green Development Concept in Chinese Rural Ecological Agriculture," Sustainability, MDPI, vol. 15(5), pages 1-17, February.
    12. Mingtao Yan & Jianji Zhao & Jiajun Qiao & Dong Han & Qiankun Zhu & Yang Yang & Qi Liu & Zhipeng Wang, 2023. "Spatial Pattern Evolution and Influencing Factors on Agricultural Non-Point Source Pollution in Small Town Areas under the Background of Rapid Industrialization," IJERPH, MDPI, vol. 20(3), pages 1-19, February.
    13. Lin Feng & Lingyan Xu & Zhuoyun Zhou & Jianguo Du & Dandan Wang, 2022. "The Influence of Social Preference and Governments’ Strong Reciprocity on Agricultural Green Production Networks under Intensive Management in China," Sustainability, MDPI, vol. 14(23), pages 1-29, December.
    14. Hui Yang & Pengpeng Zhang & Haijiao Liu, 2023. "The influence of the brand image of green agriculture products on China’s consumption intention——The mediating role of perceived value," PLOS ONE, Public Library of Science, vol. 18(10), pages 1-19, October.
    15. Shilei Pan & Chenhui Di & Abbas Ali Chandio & Ghulam Raza Sargani & Huaquan Zhang, 2022. "Investigating the Impact of Grain Subsidy Policy on Farmers’ Green Production Behavior: Recent Evidence from China," Agriculture, MDPI, vol. 12(8), pages 1-19, August.
    16. Xiaohuan Wang & Yifei Ma & Hua Li & Caixia Xue, 2022. "The Effect of Non-Cognitive Ability on Farmer’s Ecological Protection of Farmland: Evidence from Major Tea Producing Areas in China," IJERPH, MDPI, vol. 19(13), pages 1-15, June.
    17. Linli Jiang & Yun Tian & Nan Chen & Yun Luo, 2023. "An empirical exploration into the determinants of rice farmers’ decisions to adopt low-carbon agricultural technologies in Hubei Province, China," Mitigation and Adaptation Strategies for Global Change, Springer, vol. 28(4), pages 1-25, April.
    18. Fanghua Li & Wei Liang & Dungang Zang & Abbas Ali Chandio & Yinying Duan, 2022. "Does Cleaner Household Energy Promote Agricultural Green Production? Evidence from China," IJERPH, MDPI, vol. 19(16), pages 1-20, August.
    19. Dalin Zhang & Feng Dong & Zhicheng Li & Sulan Xu, 2025. "How Can Farmers’ Green Production Behavior Be Promoted? A Literature Review of Drivers and Incentives for Behavioral Change," Agriculture, MDPI, vol. 15(7), pages 1-20, March.
    20. Love Offeibea Asiedu-Ayeh & Xungang Zheng & Kobina Agbodah & Bright Senyo Dogbe & Adjei Peter Darko, 2022. "Promoting the Adoption of Agricultural Green Production Technologies for Sustainable Farming: A Multi-Attribute Decision Analysis," Sustainability, MDPI, vol. 14(16), pages 1-21, August.
    21. Wen Xiang & Jianzhong Gao, 2023. "Do Not Be Anticlimactic: Farmers’ Behavior in the Sustainable Application of Green Agricultural Technology—A Perceived Value and Government Support Perspective," Agriculture, MDPI, vol. 13(2), pages 1-24, January.
    22. Shipeng Yang & Wanxiang Xu & Yuxuan Xie & Muhammad Tayyab Sohail & Yefang Gong, 2023. "Impact of Natural Hazards on Agricultural Production Decision Making of Peasant Households: On the Basis of the Micro Survey Data of Hunan Province," Sustainability, MDPI, vol. 15(6), pages 1-19, March.
    23. Dungang Zang & Sen Yang & Fanghua Li, 2022. "The Relationship between Land Transfer and Agricultural Green Production: A Collaborative Test Based on Theory and Data," Agriculture, MDPI, vol. 12(11), pages 1-19, November.

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