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Murdoch’s ‘Romanian’Faces. Media Ownership in Romania: Risks of the High Concentration



    () (University of Bucharest)


This article aims at exposing about the risks which might occur when the high concentration of ownership and control combines with elements such as oligarchic tendencies, informal networks, the most often invisible, between oligarchs, politicians and/or former nomenklatura, lack of effective implementation of regulations in the competition field, and, last, but not least, the size of the market and its recent political and economic developments. In the vision of scholars, views adopted by the European Commission in its recent ‘Media Pluralism Monitor’ (2009), the ‘structural pluralism’ (pluralism of ownership and control) plays a role in shaping the whole concept of pluralism, along with other identified forms of pluralism: media types and genres, political viewpoints, cultural expression and local and regional interests. Written form a risk perspective, the article aims at analyzing some of the factors which might be relevant, in relation to structural pluralism, based on case studies which are generously offered by the recent developments in the country: the political affiliation of media owners, the judicial investigations some of them have been subject of, the increasing dominance of certain players, the openness of the market versus the state monopoly in certain fields (e.g. the nationwide terrestrial TV licences). The emergence of different factors and the different ways how they interact might transform an apparently ‘beneficent’ consolidation of the media (from the liberal perspective) into a danger for democracy.

Suggested Citation

  • Manuela ȚIMBOLSCHI-PREOTEASA, 2011. "Murdoch’s ‘Romanian’Faces. Media Ownership in Romania: Risks of the High Concentration," Revista Romana de Jurnalism si Comunicare - Romanian Journal of Journalism and Communication, University of Bucharest, Faculty of Journalism and Communication Studies – Universitatea din Bucuresti, Facultatea de Jurnalism si Stiintele Comunicarii, issue 2, pages 12-19.
  • Handle: RePEc:foj:journl:y:2011:i:2:p:12-19

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    More about this item


    Media concentration; pluralism; oligarchs; moguls;

    JEL classification:

    • L5 - Industrial Organization - - Regulation and Industrial Policy
    • M38 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Marketing and Advertising - - - Government Policy and Regulation


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