IDEAS home Printed from https://ideas.repec.org/a/fan/argarg/vhtml10.3280-arg2012-034005.html
   My bibliography  Save this article

Problematiche di gestione ed opportunità di crescita delle piccole imprese agroalimentari: un’analisi sui viniviticultori minori e le alleanze

Author

Listed:
  • Silvio Cardinali

Abstract

Il presente articolo esamina le principali caratteristiche dei piccoli produttori vitivinicoli italiani e le loro politiche di marketing con particolare riferimento alle strategie di aggregazione. L’ autore successivamente ad una revisione della letteratura sul tema delle imprese minori del settore vitivinicolo e delle alleanze, presenta i risultati di una ricerca empirica esplorativa condotta presso un campione di piccole imprese di vini di qualità elevata. Dai risultati del progetto emergono interessanti spunti di riflessione sulle opportunità di politiche aggregative, ma anche i limiti strategici e cognitivi nella costruzione di un modello di business a rete.

Suggested Citation

  • Silvio Cardinali, 2012. "Problematiche di gestione ed opportunità di crescita delle piccole imprese agroalimentari: un’analisi sui viniviticultori minori e le alleanze," ARGOMENTI, FrancoAngeli Editore, vol. 2012(34), pages 103-123.
  • Handle: RePEc:fan:argarg:v:html10.3280/arg2012-034005
    as

    Download full text from publisher

    File URL: http://www.francoangeli.it/riviste/Scheda_Rivista.aspx?IDArticolo=45568&Tipo=ArticoloPDF
    Download Restriction: Single articles can be downloaded buying download credits, for info: http://www.francoangeli.it/riviste/inglese_download_credit.asp

    As the access to this document is restricted, you may want to search for a different version of it.

    More about this item

    Keywords

    Marketing vitivinicolo; alleanze; aggregazioni; settore vitivinicolo.;

    JEL classification:

    • J11 - Labor and Demographic Economics - - Demographic Economics - - - Demographic Trends, Macroeconomic Effects, and Forecasts
    • J61 - Labor and Demographic Economics - - Mobility, Unemployment, Vacancies, and Immigrant Workers - - - Geographic Labor Mobility; Immigrant Workers
    • R23 - Urban, Rural, Regional, Real Estate, and Transportation Economics - - Household Analysis - - - Regional Migration; Regional Labor Markets; Population

    Statistics

    Access and download statistics

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:fan:argarg:v:html10.3280/arg2012-034005. See general information about how to correct material in RePEc.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: (Angelo Ventriglia). General contact details of provider: http://www.francoangeli.it/riviste/sommario.asp?IDRivista=100 .

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    We have no references for this item. You can help adding them by using this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service hosted by the Research Division of the Federal Reserve Bank of St. Louis . RePEc uses bibliographic data supplied by the respective publishers.