Otel Isletmelerinde Markalasmanin Tuketici Satinalma Davranisi Uzerindeki Etkilerini Belirlemeye Yonelik Bir Arastirma
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KeywordsMarka; Markalasma; Otel Isletmeleri; Tuketici Satinalma Davranisi;
- M19 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Business Administration - - - Other
- M39 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Marketing and Advertising - - - Other
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