Mergers and acquisitions: Competitive advantage and cultural fit
Guillaume Franck focusses on the paramount importance of the impact of culture on the success or failure of a merger or acquisition. Drawing on many European case-studies of M and As, he explores some of the concepts, particularly in the field of cultural dynamics, that executives of European multinationals have used in M and A situations.
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Volume (Year): 8 (1990)
Issue (Month): 1 (March)
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