IDEAS home Printed from https://ideas.repec.org/a/edt/jsserr/v10y2023i2p141-144.html
   My bibliography  Save this article

The Role Of Advertising For Society And Consumers

Author

Listed:
  • ALEXANDRA IORGULESCU

    (University of Craiova, Romania)

  • MIHAELA MARCU

    (University of Craiova, Romania)

Abstract

In this article we have highlighted the extremely important role that advertising plays for both society and consumers. Success depends, as we have shown, on timely execution and impeccable product quality. As a type of organisation, I have opted for the medical sector because it provides eloquent examples of the quality of the products to be purchased.

Suggested Citation

  • Alexandra Iorgulescu & Mihaela Marcu, 2023. "The Role Of Advertising For Society And Consumers," Social Sciences and Education Research Review, Department of Communication, Journalism and Education Sciences, University of Craiova, vol. 10(2), pages 141-144, December.
    • Handle: RePEc:edt:jsserr:v:10:y:2023:i:2:p:141-144
    DOI: 10.5281/zenodo.15254250
    as

    Download full text from publisher

    File URL: https://sserr.ro/wp-content/uploads/2023/12/sserr-10-2-141-144.pdf
    Download Restriction: no
    File URL: https://libkey.io/10.5281/zenodo.15254250?utm_source=ideas
    LibKey link: if access is restricted and if your library uses this service, LibKey will redirect you to where you can use your library subscription to access this item
    ---><---

    More about this item

    Keywords

    advertising; society; consumers;
    All these keywords.

    JEL classification:

    • M37 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Marketing and Advertising - - - Advertising

    Statistics

    Access and download statistics

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:edt:jsserr:v:10:y:2023:i:2:p:141-144. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    We have no bibliographic references for this item. You can help adding them by using this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Dan Valeriu Voinea (email available below). General contact details of provider: http://cis01.central.ucv.ro/litere/cadr_juridic/departament_comunicare_jurnalism_stiinte_ale_educatiei/ .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.