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Luxury Tourism: Characteristics And Trends Of The Behavior Of Purchase

Author

Listed:
  • Ionela – Valeria POPESCU

    (The Bucharest University of Economic Studies, Romania)

  • Valerică OLTEANU

    (The Bucharest University of Economic Studies, Romania)

Abstract

Regardless of the economic situation of a country at a given moment, luxury tourism is an activity constantly practiced by the people with substantial material resources, even if their number may fall or rise depending on the economic impact had periods of crisis on areas of activity in which they operate. The work aims to feature overview luxury tourism, starting with target groups which is addressed, its definition, the expression of consumer behavior of luxury tourist packages and trends that this form of tourism has in its development, now and in the years to come. Research shows a habit of consumption of tourists with high material possibilities, manifested by orientation toward expensive holidays, to express social status they have managed to achieve, to offer them unique experiences and help to their presentation in the society as successful people, with a high level of life.

Suggested Citation

  • Ionela – Valeria POPESCU & Valerică OLTEANU, 2014. "Luxury Tourism: Characteristics And Trends Of The Behavior Of Purchase," SEA - Practical Application of Science, Romanian Foundation for Business Intelligence, Editorial Department, issue 4, pages 319-324, July.
    • Handle: RePEc:cmj:seapas:y:2014:i:4:p:319-324
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    Citations

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    Cited by:

    1. Jeet Dogra & Venkata Rohan Sharma Karri, 2020. "Assessment of Luxury Trains in India: A Case Study of Maharajas’ Express," Journal of Tourismology, Istanbul University, Faculty of Economics, vol. 6(2), pages 185-200, December.
    2. Raluca-Giorgiana Chivu (Popa), 2021. "The Role of Marketing in Luxury Tourism: A Case Study on the Structures of Tourist Reception in Romania," Ovidius University Annals, Economic Sciences Series, Ovidius University of Constantza, Faculty of Economic Sciences, vol. 0(2), pages 636-645, December.

    More about this item

    Keywords

    Luxury tourism; Behavior of purchase; Consumer habit; Trends in tourism; Luxury tourist package;
    All these keywords.

    JEL classification:

    • M31 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Marketing and Advertising - - - Marketing
    • L83 - Industrial Organization - - Industry Studies: Services - - - Sports; Gambling; Restaurants; Recreation; Tourism

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