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Application de la gamification pour améliorer l’apprenance des collaborateurs

Author

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  • Mourad Bofala
  • Ahmed Benhoumane

Abstract

This work is an attempt to explain the influence of gamified experience on the motivation to learn and to develop a positive attitude towards learning. The gamified experience can be an effective tool for organizations to encourage learning of their employees. To this end, a research model using a survey was adopted to assess the impact of the gamified experience on motivation to learn and on learning attitude. In addition, our results indicate a positive relationship between the gamified experience and learning. The latter is the result of an autonomous motivation of the employee. As a result, this research provides recommendations on the best practices to adopt in order to optimize the learning process of employees. JEL Codes : M12, M53, C71, C72

Suggested Citation

  • Mourad Bofala & Ahmed Benhoumane, 2024. "Application de la gamification pour améliorer l’apprenance des collaborateurs," Innovations, De Boeck Université, vol. 0(1), pages 25-55.
    • Handle: RePEc:cai:inndbu:inno_073_0025
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    More about this item

    Keywords

    Gamification; Motivation to Learn; Gamified Experience; Learning Attitude;
    All these keywords.

    JEL classification:

    • M12 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Business Administration - - - Personnel Management; Executives; Executive Compensation
    • M53 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Personnel Economics - - - Training
    • C71 - Mathematical and Quantitative Methods - - Game Theory and Bargaining Theory - - - Cooperative Games
    • C72 - Mathematical and Quantitative Methods - - Game Theory and Bargaining Theory - - - Noncooperative Games

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