IDEAS home Printed from
MyIDEAS: Log in (now much improved!) to save this article

Consumer Behavior And The Demand For Cultural Industry Products

Listed author(s):


    (The Ecological University of Bucharest, Romania)

  • Madalina-Cristina, TOCAN

    (The Ecological University of Bucharest, Romania)

Necessity for such papers, in which are analyzed cultural influences issues in the consumer behavior and the practical application of management and marketing in sectors of activity like culture, social sector and other areas, it started to impose in our country as a necessity and requirement of the market. The present paper synthesizes the most important theoretical and practical aspects of consumer behavior study of cultural industry products. First part of the paper presents the motivation as part of consumer behavior. Consumer behavior is analyzed both from the psychological point of view as well as from the point of view of decision factors affecting the consumption of cultural services. In this respect it was insisted on the distinction between the buying behavior based on a particular decision-making motivation and the consumption behavior having various reasons. The second part of the paper examines the demand, production, distribution and consumption of the cultural industry products, the paper ending with conclusions.

If you experience problems downloading a file, check if you have the proper application to view it first. In case of further problems read the IDEAS help page. Note that these files are not on the IDEAS site. Please be patient as the files may be large.

File URL:
Download Restriction: no

Article provided by Constantin Brancoveanu University in its journal Management Strategies Journal.

Volume (Year): 22 (2013)
Issue (Month): Special ()
Pages: 395-402

in new window

Handle: RePEc:brc:journl:v:23:y:2013:i:s:p:395-402
Contact details of provider: Phone: 004-0248-221098
Web page:

No references listed on IDEAS
You can help add them by filling out this form.

This item is not listed on Wikipedia, on a reading list or among the top items on IDEAS.

When requesting a correction, please mention this item's handle: RePEc:brc:journl:v:23:y:2013:i:s:p:395-402. See general information about how to correct material in RePEc.

For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: (Dan MICUDA)

If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

If references are entirely missing, you can add them using this form.

If the full references list an item that is present in RePEc, but the system did not link to it, you can help with this form.

If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your profile, as there may be some citations waiting for confirmation.

Please note that corrections may take a couple of weeks to filter through the various RePEc services.

This information is provided to you by IDEAS at the Research Division of the Federal Reserve Bank of St. Louis using RePEc data.