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Ensuring The Organizational Change Required To Implement An Enterprise Digital Development Strategy Under A Global Crisis

Author

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  • Roman REZNIKOV

    (Institute of Industrial Economics, NAS Ukraine)

Abstract

The article substantiates organizational changes required to implement an enterprise digital development strategy under global crisis and measures their effect in a Ukrainian technology company during full-scale war. The study combines case analysis with an organizational readiness index, a workforce stability index including psychological well-being, and regression models linking workforce stability to monthly operational performance. The transition from a functional structure to an adaptive program-project model increased organizational readiness from 0.48 to 0.82 and workforce stability from 0.57 to 0.84. Digital readiness rose from 0.49 to 0.82, labor productivity grew by 28.1%, and the operating cost ratio decreased from 0.74 to 0.66. Regression estimates show a statistically significant positive relationship between workforce stability and both productivity and retention. Scientific Novelty. The study treats workforce stability as a measurable determinant of operational efficiency in digital strategy implementation. Practical Significance. Managers obtain a toolkit for designing organizational change, monitoring readiness and workforce stability, and prioritizing human-capital investment during crisis.

Suggested Citation

  • Roman REZNIKOV, 2026. "Ensuring The Organizational Change Required To Implement An Enterprise Digital Development Strategy Under A Global Crisis," Economic Synergy, Higher Educational Institution Academician Yuriy Bugay International Scientific & Technical University, issue 3, pages 34-47.
  • Handle: RePEc:bja:isteus:y:2026:i:3:p:34-47
    DOI: 10.53920/ES-2026-3-3
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    JEL classification:

    • M15 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Business Administration - - - IT Management
    • O33 - Economic Development, Innovation, Technological Change, and Growth - - Innovation; Research and Development; Technological Change; Intellectual Property Rights - - - Technological Change: Choices and Consequences; Diffusion Processes
    • M12 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Business Administration - - - Personnel Management; Executives; Executive Compensation
    • D81 - Microeconomics - - Information, Knowledge, and Uncertainty - - - Criteria for Decision-Making under Risk and Uncertainty

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