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So you are stuck in a silo? How the University of Calgary Prospect Research and Prospect Management team is helping to solve the challenges of silos one report at a time

Author

Listed:
  • Smolak, Dana

    (Manager, Prospect Management, University of Calgary, Canada)

Abstract

The Office of Advancement at the University of Calgary is actively dismantling interdepartmental silos, breaking boundaries and enhancing collaboration in order to foster an environment conducive to knowledge exchange. This paper explores how the university's unique, boundary-crossing approach is bolstering creative problem-solving strategies through the use of data and the development of specialised reports.

Suggested Citation

  • Smolak, Dana, 2024. "So you are stuck in a silo? How the University of Calgary Prospect Research and Prospect Management team is helping to solve the challenges of silos one report at a time," Journal of Education Advancement & Marketing, Henry Stewart Publications, vol. 8(4), pages 306-314, March.
    • Handle: RePEc:aza:jeam00:y:2024:v:8:i:4:p:306-314
    as

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    More about this item

    Keywords

    prospect management; advancement services; reports; metrics; silos; communication; leadership; cooperation; collaboration;
    All these keywords.

    JEL classification:

    • M3 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Marketing and Advertising

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