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Consumer Food Security and Labeling Intervention on Food Products through Public Policies in Romania

Author

Listed:
  • Dacinia Crina Petrescu

    (Babes-Bolyai University, Cluj-Napoca)

  • Ruxandra Malina Petrescu-Mag

    (Babes-Bolyai University, Cluj-Napoca)

  • Florina Bran

    (The Bucharest University of Economic Studies)

  • Carmen Valentina Radulescu

    (The Bucharest University of Economic Studies)

Abstract

The correct understanding of consumers’ food labeling knowledge and perceptions is a prerequisite to develop and implement coherent and appropriate food safety policies. One objective of the paper was to discover how often consumers access and use specific food label information. Another objective was to explore stakeholders’ preferences for several public policy options relevant for food safety. In this respect, a survey on a sample of 312 Romanian consumers and the evaluation of several public policy options by four stakeholder groups (food producers and sellers, doctors, fitness trainers, and consumers) were carried out. The results revealed that the most frequently read types of information on the label were “expiration date” and “price”, closely followed by “quantity” and “brand”. Among tested public policies, those related to the traffic light labels and to the social interest messages with health claims were rewarded with high scores by investigated stakeholders. Although nutrition has a decisive impact on health state, nutrition information was not frequently read by people, thus justifying the implementation of a public policy meant to enhance consumers’ interest in and reading frequency of nutrition information on food label.

Suggested Citation

  • Dacinia Crina Petrescu & Ruxandra Malina Petrescu-Mag & Florina Bran & Carmen Valentina Radulescu, 2018. "Consumer Food Security and Labeling Intervention on Food Products through Public Policies in Romania," The Audit Financiar journal, Chamber of Financial Auditors of Romania, vol. 20(47), pages 1-99, February.
  • Handle: RePEc:aud:audfin:v:20:y:2018:i:47:p:99
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    Citations

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    Cited by:

    1. Ruxandra Malina Petrescu-Mag & Iris Vermeir & Dacinia Crina Petrescu & Florin Laurentiu Crista & Ioan Banatean-Dunea, 2020. "Traditional Foods at the Click of a Button: The Preference for the Online Purchase of Romanian Traditional Foods during the COVID-19 Pandemic," Sustainability, MDPI, vol. 12(23), pages 1-15, November.
    2. Tatiana Danescu & Sorinel Capusneanu & Dan Ioan Topor & Andreea Marin-Pantelescu & Loredana Ciurlau, 2019. "Comparative Analysis of Master Programs in Bioeconomy and Their Development Perspectives in the Universities of Romania," Academic Journal of Economic Studies, Faculty of Finance, Banking and Accountancy Bucharest,"Dimitrie Cantemir" Christian University Bucharest, vol. 5(1), pages 106-113, March.

    More about this item

    Keywords

    label; food safety; consumer; label reading behavior; public policy; Romania;
    All these keywords.

    JEL classification:

    • D18 - Microeconomics - - Household Behavior - - - Consumer Protection
    • M31 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Marketing and Advertising - - - Marketing
    • Q18 - Agricultural and Natural Resource Economics; Environmental and Ecological Economics - - Agriculture - - - Agricultural Policy; Food Policy; Animal Welfare Policy
    • R28 - Urban, Rural, Regional, Real Estate, and Transportation Economics - - Household Analysis - - - Government Policy

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