IDEAS home Printed from
   My bibliography  Save this article

Determination of the Criteria Preferred in Entering Private Pension System by Analytical Hierarchy Process


  • Harun Sonmez

    () (Anadolu University)


Private pension system companies do significant work to gain more customers. One part of the significant work is to uncover customers’ reasons for choosing other companies and to review the services they offer with the effect of competition. At this point, determining the order of importance of criteria that customers consider upon entrance to private pension system is important for companies. In this study, a survey was conducted to identify the variables and their importance levels that academics from Anadolu University Faculty of Science consider to be important upon entrance to private pension system, and was assessed with Analytic Hierarchy Process.

Suggested Citation

  • Harun Sonmez, 2012. "Determination of the Criteria Preferred in Entering Private Pension System by Analytical Hierarchy Process," Anadolu University Journal of Social Sciences, Anadolu University, vol. 12(3), pages 83-92, September.
  • Handle: RePEc:and:journl:v:12:y:2012:i:3:p:83-92

    Download full text from publisher

    File URL:
    Download Restriction: no

    More about this item


    Analytic Hierarcy Process; Marketing Research; Individual Retirement Account;

    JEL classification:

    • C44 - Mathematical and Quantitative Methods - - Econometric and Statistical Methods: Special Topics - - - Operations Research; Statistical Decision Theory
    • M31 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Marketing and Advertising - - - Marketing


    Access and download statistics


    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:and:journl:v:12:y:2012:i:3:p:83-92. See general information about how to correct material in RePEc.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: (Social Sciences Institute). General contact details of provider: .

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    We have no references for this item. You can help adding them by using this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service hosted by the Research Division of the Federal Reserve Bank of St. Louis . RePEc uses bibliographic data supplied by the respective publishers.