IDEAS home Printed from https://ideas.repec.org/a/aio/aucsse/v1y2015i43p163-168.html
   My bibliography  Save this article

A New Vision In Sales: Satisfying Customer Needs And Social Responsibility

Author

Listed:
  • Ion Stancu

    (University of Craiova Faculty of Economics and Business Administration)

Abstract

The new vision in sales requires, among other things, changing the salespeople's position towards the potential client by applying a philosophy that involves taking into consideration the people they come into contact with and providing solutions to address their needs in a disinterested manner, without having to pretend reciprocity. All this must be based on the concept of total sales utility, solutions to solve clients' immediate needs: the urgent ones, those who are directly related to them (financial needs), but also those arising from the use of goods purchased by the seller. The purpose of this article is to analyse how easily we can discover clients' real needs; under what conditions these needs can be satisfied through sales activities, and which the social responsibilities of the salespeople are.

Suggested Citation

  • Ion Stancu, 2015. "A New Vision In Sales: Satisfying Customer Needs And Social Responsibility," Annals of University of Craiova - Economic Sciences Series, University of Craiova, Faculty of Economics and Business Administration, vol. 1(43), pages 163-168.
    • Handle: RePEc:aio:aucsse:v:1:y:2015:i:43:p:163-168
    as

    Download full text from publisher

    File URL: http://feaa.ucv.ro/AUCSSE/0043v1-015.pdf
    Download Restriction: no
    ---><---

    More about this item

    Keywords

    method; globalization; business; seller; social; vision;
    All these keywords.

    JEL classification:

    • M30 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Marketing and Advertising - - - General
    • M31 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Marketing and Advertising - - - Marketing

    Statistics

    Access and download statistics

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:aio:aucsse:v:1:y:2015:i:43:p:163-168. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    We have no bibliographic references for this item. You can help adding them by using this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Anca Bandoi (email available below). General contact details of provider: https://edirc.repec.org/data/fecraro.html .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.