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A Strategic Approach Of Smes Activity In The Construction Industry In Doli County

Author

Listed:
  • Prof. Tudor Nistorescu Ph. D

    (University of Craiova Faculty of Economics and Business Administration Craiova, Romania)

  • Assist. Ludmila Paunescu(Railean) Ph. D Student

    (University of Craiova Faculty of Economics and Business Administration Craiova, Romania)

Abstract

Faced with rapid changes of conditions in management, economic, social and even political, the construction activity, like all other industries is in a time, when, by taking a proper strategic directions depends its future development. Only a realistic strategic approach, coherent and implicit for SMEs in the construction industry will lead to minimize the risk of making mistakes and to generate a coherent response to situations and problems wich this sector of national economy are confronting. This paper describes current strategic trends of SMEs in the construction industry in Dolj county to overcome the crisis. Here are presented policy proposals to significantly improve economic and financial results for the company of construction, through rapid development and strengthening its market position which will lead to appreciable increase of competitiveness.

Suggested Citation

  • Prof. Tudor Nistorescu Ph. D & Assist. Ludmila Paunescu(Railean) Ph. D Student, 2011. "A Strategic Approach Of Smes Activity In The Construction Industry In Doli County," Annals of University of Craiova - Economic Sciences Series, University of Craiova, Faculty of Economics and Business Administration, vol. 2(39), pages 229-240, May.
  • Handle: RePEc:aio:aucsse:v:1:y:2011:i:12:p:229-240
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    File URL: http://feaa.ucv.ro/AUCSSE/0039v2-027.pdf
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    More about this item

    Keywords

    strategies; construction industry; SMS; competitiveness; SWOT analysis;
    All these keywords.

    JEL classification:

    • M10 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Business Administration - - - General
    • M19 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Business Administration - - - Other
    • M21 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Business Economics - - - Business Economics

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