IDEAS home Printed from https://ideas.repec.org/a/aaw/grrjrn/v4y2019i2p106-114.html
   My bibliography  Save this article

A Dystopian View of Postmodern Culture and Corporate Hegemony in Max Barry9apos9s Jennifer Government

Author

Listed:
  • Muhammad Mahmood Ahmad Shaheen

    (Assistant professor, Department of English, Government Sadiq Egerton College Bahawalpur, Punjab, Pakistan.)

  • Sohail Ahmad Saeed

    (Assistant professor,Department of English,The Islamia University of Bahawalpur, Punjab, Pakistan.)

Abstract

This paper offers a dystopian view of postmodern culture and corporate hegemony to foreground the effects of late capitalism on human and society. The paper interprets Max Barrys Jennifer Government in the light of Frederic Jameson and Tom Moylans theories of postmodern culture and dystopia, respectively. For Jameson, postmodern culture is characterized by commodification of society, general depthlessness, simulacrum, and death of subjectivity. Similarly, Moylan considers dystopia an index of the systemic ills of late capitalism. The corporate hegemony enacts a socioeconomic hegemonic enclosure and deprives humans of social and individual identity. Barrys novel presents a dystopic view of postmodern culture by foregrounding the commodification of society, corporate hegemony, and intensification of economic growth at the cost of social values, which prompt general depthlessness and social disintegration. The present study offers an explicit understanding of the ills of late capitalism by emphasizing the lived experience of social reality.

Suggested Citation

  • Muhammad Mahmood Ahmad Shaheen & Sohail Ahmad Saeed, 2019. "A Dystopian View of Postmodern Culture and Corporate Hegemony in Max Barry9apos9s Jennifer Government," Global Regional Review, Humanity Only, vol. 4(2), pages 106-114, June.
  • Handle: RePEc:aaw:grrjrn:v:4:y:2019:i:2:p:106-114
    DOI: 10.31703/grr.2019(IV-II).12
    as

    Download full text from publisher

    File URL: https://grrjournal.com/jadmin/Auther/31rvIolA2LALJouq9hkR/ovf0ndUSee.pdf
    Download Restriction: no

    File URL: https://www.grrjournal.com/issue/A-Dystopian-View-of-Postmodern-Culture-and-Corporate-Hegemony-in-Max-Barrys-Jennifer-Government
    Download Restriction: no

    File URL: https://libkey.io/10.31703/grr.2019(IV-II).12?utm_source=ideas
    LibKey link: if access is restricted and if your library uses this service, LibKey will redirect you to where you can use your library subscription to access this item
    ---><---

    More about this item

    Keywords

    Postmodern Culture; Commodification; Corporate Hegemony; Consumerism; Social Values; Dystopia; Social Disintegration;
    All these keywords.

    JEL classification:

    • R00 - Urban, Rural, Regional, Real Estate, and Transportation Economics - - General - - - General
    • Z0 - Other Special Topics - - General

    Statistics

    Access and download statistics

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:aaw:grrjrn:v:4:y:2019:i:2:p:106-114. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    We have no bibliographic references for this item. You can help adding them by using this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: M Imran Khan (email available below). General contact details of provider: http://www.humanityonly.com/ .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.