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How Prevalent Is the Negativity Effect in Consumer Environments?

Citations

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Cited by:

  1. Ajay Kalra & Shibo Li & Wei Zhang, 2011. "Understanding Responses to Contradictory Information About Products," Marketing Science, INFORMS, vol. 30(6), pages 1098-1114, November.
  2. Passos, Gisèle, 2013. "La vengeance du consommateur insatisfait sur Internet et l'effet sur les attitudes des autres consommateurs," Economics Thesis from University Paris Dauphine, Paris Dauphine University, number 123456789/11827 edited by Le Nagard, Emmanuelle.
  3. Agnieszka Zablocki & Bodo Schlegelmilch & Michael J. Houston, 2019. "How valence, volume and variance of online reviews influence brand attitudes," AMS Review, Springer;Academy of Marketing Science, vol. 9(1), pages 61-77, June.
  4. Li, Hui & Xu, Yunjie & Huang, Lihua, 2021. "When less is more? The contingent effect of product supply limitation in the release of new electronic products," Journal of Retailing and Consumer Services, Elsevier, vol. 60(C).
  5. Kim, Jikyung (Jeanne) & Dong, Hang & Choi, Jeonghye & Chang, Sue Ryung, 2022. "Sentiment change and negative herding: Evidence from microblogging and news," Journal of Business Research, Elsevier, vol. 142(C), pages 364-376.
  6. Chris Hydock & Neeru Paharia & T. J. Weber, 2019. "The Consumer Response to Corporate Political Advocacy: a Review and Future Directions," Customer Needs and Solutions, Springer;Institute for Sustainable Innovation and Growth (iSIG), vol. 6(3), pages 76-83, December.
  7. Roggeveen, Anne L. & Goodstein, Ronald C. & Grewal, Dhruv, 2014. "Improving the Effect of Guarantees: The Role of a Retailer's Reputation," Journal of Retailing, Elsevier, vol. 90(1), pages 27-39.
  8. Andrew Gershoff & Ashesh Mukherjee & Anirban Mukhopadhyay, 2006. "“I love it” or “I hate it”? The positivity effect in stated preferences for agent evaluation," Marketing Letters, Springer, vol. 17(2), pages 103-117, April.
  9. Reuber, A. Rebecca & Fischer, Eileen, 2007. "Don't rest on your laurels: Reputational change and young technology-based ventures," Journal of Business Venturing, Elsevier, vol. 22(3), pages 363-387, May.
  10. Mariconda, Simone & Lurati, Francesco, 2015. "Does familiarity breed stability? The role of familiarity in moderating the effects of new information on reputation judgments," Journal of Business Research, Elsevier, vol. 68(5), pages 957-964.
  11. Lars Meyer-Waarden & William Sabadie, 2012. "Quelles dimensions de la théorie de la justice privilégier pour satisfaire les réclamants : le rôle de la qualité de la relation?," Post-Print halshs-00685291, HAL.
  12. Lars Meyer-Waarden & William Sabadie, 2012. "Complaint Management: Which efforts to satisfy the complainers: the role of relationship quality?," Post-Print halshs-00685278, HAL.
  13. Sebastian Schneider, 2022. "Price-related consumer discussions in China and the United States: a cross-cultural study investigating price perceptions and word-of-mouth transmission," Journal of Revenue and Pricing Management, Palgrave Macmillan, vol. 21(3), pages 274-290, June.
  14. Fouad El Ouardighi & Gustav Feichtinger & Gila E. Fruchter, 2018. "Accelerating the diffusion of innovations under mixed word of mouth through marketing–operations interaction," Annals of Operations Research, Springer, vol. 264(1), pages 435-458, May.
  15. Kick, Markus, 2015. "Social Media Research: A Narrative Review," EconStor Preprints 182506, ZBW - Leibniz Information Centre for Economics.
  16. Sven Tischer & Lutz Hildebrandt, 2012. "Brand equity – how is it affected by critical incidents and what moderates the effect," SFB 649 Discussion Papers SFB649DP2012-062, Sonderforschungsbereich 649, Humboldt University, Berlin, Germany.
  17. Nguyen, Cathy & Romaniuk, Jenni & Cohen, Justin & Faulkner, Margaret, 2020. "When retailers and manufacturers advertise together; examining the effect of co-operative advertising on ad reach and memorability," Journal of Retailing and Consumer Services, Elsevier, vol. 55(C).
  18. Willems, Kim, 2022. "Brand personality appeal in retailing: Comparing fashion- and grocery retailing," Journal of Retailing and Consumer Services, Elsevier, vol. 64(C).
  19. Mingzhou Yu & Fang Liu & Julie Anne Lee, 2019. "Consumers’ responses to negative publicity: the influence of culture on information search and negative word-of-mouth," Journal of Brand Management, Palgrave Macmillan, vol. 26(2), pages 141-156, March.
  20. Hind Dib-Slamani & Gilles Grolleau & Naoufel Mzoughi, 2023. "Does a company’s origin matter in moral judgment?," Post-Print hal-03134106, HAL.
  21. Lee, Michael Shyue Wai & Conroy, Denise & Motion, Judith, 2012. "Brand avoidance, genetic modification, and brandlessness," Australasian marketing journal, Elsevier, vol. 20(4), pages 297-302.
  22. East, Robert & Hammond, Kathy & Lomax, Wendy, 2008. "Measuring the impact of positive and negative word of mouth on brand purchase probability," International Journal of Research in Marketing, Elsevier, vol. 25(3), pages 215-224.
  23. Brady, Michael K. & Cronin, J. Joseph & Fox, Gavin L. & Roehm, Michelle L., 2008. "Strategies to offset performance failures: The role of brand equity," Journal of Retailing, Elsevier, vol. 84(2), pages 151-164.
  24. Nejad, Mohammad G. & Amini, Mehdi & Sherrell, Daniel L., 2016. "The profit impact of revenue heterogeneity and assortativity in the presence of negative word-of-mouth," International Journal of Research in Marketing, Elsevier, vol. 33(3), pages 656-673.
  25. Narwal, Preeti & Nayak, J.K., 2020. "How consumers form product quality perceptions in absence of fixed posted prices: Interaction of product cues with seller reputation and third-party reviews," Journal of Retailing and Consumer Services, Elsevier, vol. 52(C).
  26. Kim, Jong Min & Jun, Mina & Kim, Chung K., 2018. "The Effects of Culture on Consumers' Consumption and Generation of Online Reviews," Journal of Interactive Marketing, Elsevier, vol. 43(C), pages 134-150.
  27. Brad Sago & Craig Hinnenkamp, 2014. "The Impact Of Significant Negative News On Consumer Behavior Towards Favorite Brands," Global Journal of Business Research, The Institute for Business and Finance Research, vol. 8(1), pages 65-72.
  28. Wu, Chunying & Xiong, Xiong & Gao, Ya & Zhang, Jin, 2022. "Does social media distort price discovery? Evidence from rumor clarifications," Research in International Business and Finance, Elsevier, vol. 62(C).
  29. Siret, Iris & Sabadie, William, 2022. "Public complaining: A blessing in disguise? Educational calling as a benevolent process that gives consumers voice on brands’ social media," Journal of Business Research, Elsevier, vol. 150(C), pages 476-490.
  30. Christoph Müller & Hansjörg Gaus, 2015. "Consumer Response to Negative Media Information About Certified Organic Food Products," Journal of Consumer Policy, Springer, vol. 38(4), pages 387-409, December.
  31. Benjamin Scheibehenne & Jutta Mata & David Richter, 2018. "Accuracy of Food Preference Predictions in Couples," SOEPpapers on Multidisciplinary Panel Data Research 1003, DIW Berlin, The German Socio-Economic Panel (SOEP).
  32. Dhaoui, Chedia & Webster, Cynthia M., 2021. "Brand and consumer engagement behaviors on Facebook brand pages: Let's have a (positive) conversation," International Journal of Research in Marketing, Elsevier, vol. 38(1), pages 155-175.
  33. Sofie Bitter & Sonja Grabner-Kräuter, 2016. "Consequences of customer engagement behavior: when negative Facebook posts have positive effects," Electronic Markets, Springer;IIM University of St. Gallen, vol. 26(3), pages 219-231, August.
  34. A. Reuber & Eileen Fischer, 2010. "Organizations Behaving Badly: When Are Discreditable Actions Likely to Damage Organizational Reputation?," Journal of Business Ethics, Springer, vol. 93(1), pages 39-50, April.
  35. Srikanth Parameswaran & Pubali Mukherjee & Rohit Valecha, 2023. "I Like My Anonymity: An Empirical Investigation of the Effect of Multidimensional Review Text and Role Anonymity on Helpfulness of Employer Reviews," Information Systems Frontiers, Springer, vol. 25(2), pages 853-870, April.
  36. Fouad El Ouardighi & Gustav Feichtinger & Dieter Grass & Richard F. Hartl & Peter M. Kort, 2016. "Advertising and Quality-Dependent Word-of-Mouth in a Contagion Sales Model," Journal of Optimization Theory and Applications, Springer, vol. 170(1), pages 323-342, July.
  37. Nguyen, Cathy & Romaniuk, Jenni, 2013. "Factors moderating the impact of word of mouth for TV and film broadcasts," Australasian marketing journal, Elsevier, vol. 21(1), pages 25-29.
  38. Cleeren, K. & Dekimpe, M.G. & Helsen, K., 2008. "Weathering product-harm crises," Other publications TiSEM 283b51f8-dd35-4a10-930a-8, Tilburg University, School of Economics and Management.
  39. Olga Untilov & Stéphane Ganassali, 2020. "Product‐harm science communication: The halo effect and its moderators," Post-Print hal-02957579, HAL.
  40. Tom Joonhwan Kim & Youjae Yi & Jongan Choi, 2020. "The boomerang effect of brand personality congruency in a product-harm crisis," Australian Journal of Management, Australian School of Business, vol. 45(4), pages 645-661, November.
  41. Kumar, Sumit & Prakash, Gyan & Gupta, Bhumika & Cappiello, Giuseppe, 2023. "How e-WOM influences consumers' purchase intention towards private label brands on e-commerce platforms: Investigation through IAM (Information Adoption Model) and ELM (Elaboration Likelihood Model) M," Technological Forecasting and Social Change, Elsevier, vol. 187(C).
  42. Das, Manoj & Ramalingam, Mahesh, 2023. "To praise or not to praise- Role of word of mouth in food delivery apps," Journal of Retailing and Consumer Services, Elsevier, vol. 74(C).
  43. Somi Yu & Jieun Lee, 2019. "The Effects of Consumers’ Perceived Values on Intention to Purchase Upcycled Products," Sustainability, MDPI, vol. 11(4), pages 1-20, February.
  44. Huang, Ran & Ha, Sejin, 2020. "The effects of warmth-oriented and competence-oriented service recovery messages on observers on online platforms," Journal of Business Research, Elsevier, vol. 121(C), pages 616-627.
  45. Eileen Fischer & Rebecca Reuber, 2007. "The Good, the Bad, and the Unfamiliar: The Challenges of Reputation Formation Facing New Firms," Entrepreneurship Theory and Practice, , vol. 31(1), pages 53-75, January.
  46. Raffaele Filieri & Elisabetta Raguseo & Claudio Vitari, 2018. "What moderates the influence of extremely negative ratings? The role of review and reviewer characteristics," Grenoble Ecole de Management (Post-Print) halshs-01923196, HAL.
  47. Munyaradzi W. Nyadzayo & Civilai Leckie & Lester W. Johnson, 0. "The impact of relational drivers on customer brand engagement and brand outcomes," Journal of Brand Management, Palgrave Macmillan, vol. 0, pages 1-18.
  48. Yubao Cui & Luca Cacciolatti & Patrick Woock & Yinghua Liu & Xuehe Zhang, 2016. "A Qualitative Exploratory Investigation on the Purchase Intention of Consumers Affected by Long-term Negative Advertising: A Case from the Chinese Milk Sector," Economia agro-alimentare, FrancoAngeli Editore, vol. 18(3), pages 263-282.
  49. Choi, Jungsil & Madhavaram, Sreedhar R. & Park, Hyun Young, 2020. "The Role of Hedonic and Utilitarian Motives on the Effectiveness of Partitioned Pricing," Journal of Retailing, Elsevier, vol. 96(2), pages 251-265.
  50. Cathy Nguyen & Jenni Romaniuk & Margaret Faulkner & Justin Cohen, 2018. "Are two brands better than one? Investigating the effects of co-branding in advertising on audience memory," Marketing Letters, Springer, vol. 29(1), pages 37-48, March.
  51. Purnawirawan, Nathalia & De Pelsmacker, Patrick & Dens, Nathalie, 2012. "Balance and Sequence in Online Reviews: How Perceived Usefulness Affects Attitudes and Intentions," Journal of Interactive Marketing, Elsevier, vol. 26(4), pages 244-255.
  52. Jiuchang Wei & Zhe Ouyang & Haipeng (Allan) Chen, 2017. "Well Known or Well Liked? The Effects of Corporate Reputation on Firm Value at the Onset of a Corporate Crisis," Strategic Management Journal, Wiley Blackwell, vol. 38(10), pages 2103-2120, October.
  53. Olga Untilov & Stéphane Ganassali, 2020. "Product‐harm science communication: The halo effect and its moderators," Journal of Consumer Affairs, Wiley Blackwell, vol. 54(3), pages 1002-1027, September.
  54. Judith I. M. de Groot & Elisa Schweiger & Iljana Schubert, 2020. "Social Influence, Risk and Benefit Perceptions, and the Acceptability of Risky Energy Technologies: An Explanatory Model of Nuclear Power Versus Shale Gas," Risk Analysis, John Wiley & Sons, vol. 40(6), pages 1226-1243, June.
  55. Sihem Dekhili & Mohamed Achabou, 2015. "The Influence of the Country-of-Origin Ecological Image on Ecolabelled Product Evaluation: An Experimental Approach to the Case of the European Ecolabel," Journal of Business Ethics, Springer, vol. 131(1), pages 89-106, September.
  56. Andrew E. Wilson & Michael D. Giebelhausen & Michael K. Brady, 2017. "Negative word of mouth can be a positive for consumers connected to the brand," Journal of the Academy of Marketing Science, Springer, vol. 45(4), pages 534-547, July.
  57. Garrett P. Sonnier & Leigh McAlister & Oliver J. Rutz, 2011. "A Dynamic Model of the Effect of Online Communications on Firm Sales," Marketing Science, INFORMS, vol. 30(4), pages 702-716, July.
  58. Srivastava, Vartika & Kalro, Arti D., 2019. "Enhancing the Helpfulness of Online Consumer Reviews: The Role of Latent (Content) Factors," Journal of Interactive Marketing, Elsevier, vol. 48(C), pages 33-50.
  59. Sven Tischer, 2012. "Measuring the impact of critical incidents on brand personality," SFB 649 Discussion Papers SFB649DP2012-064, Sonderforschungsbereich 649, Humboldt University, Berlin, Germany.
  60. Reo Song & Ho Kim & Gene Moo Lee & Sungha Jang, 2019. "Does Deceptive Marketing Pay? The Evolution of Consumer Sentiment Surrounding a Pseudo-Product-Harm Crisis," Journal of Business Ethics, Springer, vol. 158(3), pages 743-761, September.
  61. Young-Jin Lee & Kartik Hosanagar & Yong Tan, 2015. "Do I Follow My Friends or the Crowd? Information Cascades in Online Movie Ratings," Management Science, INFORMS, vol. 61(9), pages 2241-2258, September.
  62. Jing Wang & Catherine A. Cole, 2016. "The Effects of Age and Expertise on Product Evaluations: Does the Type of Information Matter?," Management Science, INFORMS, vol. 62(7), pages 2039-2053, July.
  63. Munyaradzi W. Nyadzayo & Civilai Leckie & Lester W. Johnson, 2020. "The impact of relational drivers on customer brand engagement and brand outcomes," Journal of Brand Management, Palgrave Macmillan, vol. 27(5), pages 561-578, September.
  64. Kull, Alexander J. & Heath, Timothy B., 2016. "You decide, we donate: Strengthening consumer–brand relationships through digitally co-created social responsibility," International Journal of Research in Marketing, Elsevier, vol. 33(1), pages 78-92.
  65. Allison R. Johnson & Valerie S. Folkes & Juan Wang, 2018. "When one bad apple spoils consumers’ judgment of the brand: exposure to an employee’s non-workplace transgression and potential remedies," Journal of the Academy of Marketing Science, Springer, vol. 46(4), pages 725-743, July.
  66. Schivinski, Bruno, 2021. "Eliciting brand-related social media engagement: A conditional inference tree framework," Journal of Business Research, Elsevier, vol. 130(C), pages 594-602.
  67. van Noort, Guda & Willemsen, Lotte M., 2012. "Online Damage Control: The Effects of Proactive Versus Reactive Webcare Interventions in Consumer-generated and Brand-generated Platforms," Journal of Interactive Marketing, Elsevier, vol. 26(3), pages 131-140.
  68. Raffaele Filieri & Elisabetta Raguseo & Claudio Vitari, 2018. "What moderates the influence of extremely negative ratings? The role of review and reviewer characteristics," Post-Print halshs-01923196, HAL.
  69. Ouidade Sabri, 2018. "The Detrimental Effect of Cause-Related Marketing Parodies," Journal of Business Ethics, Springer, vol. 151(2), pages 517-537, August.
  70. Bambauer-Sachse, Silke & Mangold, Sabrina, 2013. "Do consumers still believe what is said in online product reviews? A persuasion knowledge approach," Journal of Retailing and Consumer Services, Elsevier, vol. 20(4), pages 373-381.
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