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Does Food Safety Information Affect Consumers' Decision to Purchase Mean and Poultry? Evidence from U.S. Household Level Data

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Author Info

  • Mykel R. Taylor

    ()
    (School of Economic Sciences, Washington State University)

Abstract

Many factors influence consumer purchasing habits, including food safety information. Concerns about food safety can be influenced by both idiosyncratic experiences and general media information. This study focuses on the reaction of consumers to changes in the amount of beef, pork, and poultry food safety information available in the media. A multinomial logit model is estimated to assess the probability that heterogeneous households avoid making purchases in response to changes in food safety information. Results of the model suggest that certain households respond to changes in the level of information available by choosing to avoid purchasing meat or poultry.

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File URL: http://www.ses.wsu.edu/PDFFiles/WorkingPapers/
File Function: First version, 2009
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Bibliographic Info

Paper provided by School of Economic Sciences, Washington State University in its series Working Papers with number 2009-11.

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Length: 31 pages
Date of creation: May 2009
Date of revision:
Handle: RePEc:wsu:wpaper:mtaylor-1

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Related research

Keywords: food safety; multinomial logit; consumer demand; meat and poultry;

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  1. Schlenker, Wolfram & Villas-Boas, Sofia B, 2008. "Consumer and market responses to mad-cow disease," CUDARE Working Paper Series 1023, University of California at Berkeley, Department of Agricultural and Resource Economics and Policy.
  2. Moeltner K. & Englin J., 2004. "Choice Behavior Under Time-Variant Quality: State Dependence Versus," Journal of Business & Economic Statistics, American Statistical Association, vol. 22, pages 214-224, April.
  3. Timothy K.M. Beatty & Jay P. Shimshack & Michael B. Ward, 2005. "Are Mercury Advisories Effective? Information, Education, and Fish Consumption," Discussion Papers Series, Department of Economics, Tufts University 0502, Department of Economics, Tufts University.
  4. Nicholas E. Piggott & Thomas L. Marsh, 2004. "Does Food Safety Information Impact U.S. Meat Demand?," American Journal of Agricultural Economics, Agricultural and Applied Economics Association, vol. 86(1), pages 154-174.
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Cited by:
  1. Lopez, Jose Antonio & Malaga, Jaime E. & Chidmi, Benaissa & Belasco, Eric J. & Surles, James, 2012. "Mexican Meat Demand at the Table Cut Level: Estimating a Censored Demand System in a Complex Survey," Journal of Food Distribution Research, Food Distribution Research Society, vol. 43(2), July.
  2. Lopez, Jose Antonio & Malaga, Jaime E., 2009. "Forecast and Simulation Analysis of Mexican Meat Consumption at the Table Cut Level: Impacts on U.S. Exports," 2009 Annual Meeting, July 26-28, 2009, Milwaukee, Wisconsin 51986, Agricultural and Applied Economics Association.
  3. Lopez, Jose Antonio & Malaga, Jaime E., 2009. "Estimation of a Censored Demand System in Stratified Sampling: An Analysis of Mexican Meat Demand at the Table Cut Level," 2009 Annual Meeting, January 31-February 3, 2009, Atlanta, Georgia 46294, Southern Agricultural Economics Association.

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