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Does Food Safety Information Affect Consumers' Decision to Purchase Mean and Poultry? Evidence from U.S. Household Level Data

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Author Info
Mykel R. Taylor () (School of Economic Sciences, Washington State University)
Abstract

Many factors influence consumer purchasing habits, including food safety information. Concerns about food safety can be influenced by both idiosyncratic experiences and general media information. This study focuses on the reaction of consumers to changes in the amount of beef, pork, and poultry food safety information available in the media. A multinomial logit model is estimated to assess the probability that heterogeneous households avoid making purchases in response to changes in food safety information. Results of the model suggest that certain households respond to changes in the level of information available by choosing to avoid purchasing meat or poultry.

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File URL: http://www.ses.wsu.edu/PDFFiles/WorkingPapers/MTaylor/MTaylor_WP2009-11.pdf
File Format: application/pdf
File Function: First version, 2009
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Publisher Info
Paper provided by School of Economic Sciences, Washington State University in its series Working Papers with number 2009-11.

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Length: 31 pages
Date of creation: May 2009
Date of revision:
Handle: RePEc:wsu:wpaper:mtaylor-1

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Related research
Keywords: food safety; multinomial logit; consumer demand; meat and poultry;

Find related papers by JEL classification:
D12 - Microeconomics - - Household Behavior - - - Consumer Economics: Empirical Analysis

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References listed on IDEAS
Please report citation or reference errors to , or , if you are the registered author of the cited work, log in to your RePEc Author Service profile, click on "citations" and make appropriate adjustments.:
  1. Nicholas E. Piggott & Thomas L. Marsh, 2004. "Does Food Safety Information Impact U.S. Meat Demand?," American Journal of Agricultural Economics, American Agricultural Economics Association, vol. 86(1), pages 154-174, 02. [Downloadable!] (restricted)
  2. Shimshack, Jay P. & Ward, Michael B. & Beatty, Timothy K.M., 2007. "Mercury advisories: Information, education, and fish consumption," Journal of Environmental Economics and Management, Elsevier, vol. 53(2), pages 158-179, March. [Downloadable!] (restricted)
  3. Moeltner K. & Englin J., 2004. "Choice Behavior Under Time-Variant Quality: State Dependence Versus," Journal of Business & Economic Statistics, American Statistical Association, vol. 22, pages 214-224, April. [Downloadable!] (restricted)
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This page was last updated on 2009-12-15.


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