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The Effect of Affect on Economic and Strategic Decision Making

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Author Info
Benjamin E. Hermalin and Alice M. Isen.

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Abstract

The standard economic model of decision making assumes a decision maker makes her choices to maximize her utility or happiness. Her current emotional state is not explicitly considered. Yet there is a large psychological literature that shows that current emotional state, in particular positive affect, has a significant effect on decision making. This paper offers a way to incorporate this insight from psychology into economic modeling. Moreover, this paper shows that this simple insight can parsimoniously explain a wide variety of behaviors.

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Paper provided by University of California at Berkeley in its series Economics Working Papers with number E99-270.

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Date of creation: 01 Dec 1999
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Handle: RePEc:ucb:calbwp:e99-270

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Please report citation or reference errors to , or , if you are the registered author of the cited work, log in to your RePEc Author Service profile, click on "citations" and make appropriate adjustments.:
  1. Akerlof, George A, 1982. "Labor Contracts as Partial Gift Exchange," The Quarterly Journal of Economics, MIT Press, vol. 97(4), pages 543-69, November. [Downloadable!] (restricted)
  2. Matthew Rabin, 1998. "Psychology and Economics," Journal of Economic Literature, American Economic Association, vol. 36(1), pages 11-46, March. [Downloadable!] (restricted)
  3. Shapiro, Carl & Stiglitz, Joseph E, 1984. "Equilibrium Unemployment as a Worker Discipline Device," American Economic Review, American Economic Association, vol. 74(3), pages 433-44, June. [Downloadable!] (restricted)
  4. Paul M. Romer, 2000. "Thinking and Feeling," American Economic Review, American Economic Association, vol. 90(2), pages 439-443, May. [Downloadable!] (restricted)
  5. Benhabib, Jess & Day, Richard H, 1981. "Rational Choice and Erratic Behaviour," Review of Economic Studies, Blackwell Publishing, vol. 48(3), pages 459-71, July. [Downloadable!] (restricted)
  6. Kaufman, Bruce E., 1999. "Emotional arousal as a source of bounded rationality," Journal of Economic Behavior & Organization, Elsevier, vol. 38(2), pages 135-144, February. [Downloadable!] (restricted)
  7. Jon Elster, 1998. "Emotions and Economic Theory," Journal of Economic Literature, American Economic Association, vol. 36(1), pages 47-74, March. [Downloadable!] (restricted)
  8. W. Bentley MacLeod, 1996. "Decision, Contract, and Emotion: Some Economics for a Complex and Confusing World," Canadian Journal of Economics, Canadian Economics Association, vol. 29(4), pages 788-810, November. [Downloadable!] (restricted)
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  9. David Laibson, 2001. "A Cue-Theory Of Consumption," The Quarterly Journal of Economics, MIT Press, vol. 116(1), pages 81-119, February. [Downloadable!] (restricted)
  10. Shira B. Lewin, 1996. "Economics and Psychology: Lessons for Our Own Day from the Early Twentieth Century," Journal of Economic Literature, American Economic Association, vol. 34(3), pages 1293-1323, September. [Downloadable!] (restricted)
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(explanations, Please report citation or reference errors to , or , if you are the registered author of the cited work, log in to your RePEc Author Service profile, click on "citations" and make appropriate adjustments.)

  1. Kirchsteiger, G. & Rigotti, L. & Rustichini, A., 2000. "Your morals are your moods," Discussion Paper 122, Tilburg University, Center for Economic Research. [Downloadable!]
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  2. James, Harvey S., Jr. & Chymis, Athanasios G., 2004. "Are Happy People Ethical People? Evidence From North America And Europe," Working Papers 26034, University of Missouri Columbia, Department of Agricultural Economics. [Downloadable!]
  3. De Figueiredo, John M. & De Figueiredo, Rui J. P. Jr., 2002. "Managerial Decision-Making in Non-Market Environments: A Survey Experiment," Working papers 4246-02, Massachusetts Institute of Technology (MIT), Sloan School of Management. [Downloadable!]
  4. Stephan Meier & Alois Stutzer, . "Is Volunteering Rewarding in Itself?," IEW - Working Papers iewwp180, Institute for Empirical Research in Economics - IEW. [Downloadable!]
    Other versions:
  5. Hakan Berument & M. Eray Yücel & Onur Ince, 2005. "Success in Soccer and Economic Performance : Evidence from Besiktas-Turkey," Departmental Working Papers 0507, Bilkent University, Department of Economics. [Downloadable!]
    Other versions:
  6. Bruno Frey & Alois Stutzer, 2001. "What Can Economists Learn from Happiness Research?," CESifo Working Paper Series CESifo Working Paper No. , CESifo Group Munich. [Downloadable!]
    Other versions:
  7. Lucy F. Ackert & Bryan K. Church & Richard Deaves, 2003. "Emotion and financial markets," Economic Review, Federal Reserve Bank of Atlanta, issue Q2, pages 33-41. [Downloadable!]
  8. Lucy F. Ackert & Jorge Martinez-Vazquez & Mark Rider, 2004. "Tax policy design in the presence of social preferences: some experimental evidence," Working Paper 2004-33, Federal Reserve Bank of Atlanta. [Downloadable!]
    Other versions:
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