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The Influence of Ownership on the Valence of Media Content: The Case of Movie Reviews

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  • Gabriel Rossman

    (Princeton University)

Abstract

Theories of political economy and resource-dependence imply that corporate ownership of the mass media biases its content so as to further the corporation's interests in particular and capitalist hegemony in general.This study directly tests the former claim, which is suggestive about the latter. Previous studies have not disentangled the effect of ownership from other factors such as advertising or ideology. Furthermore previous studies have relied on content analysis, which introduces an element of measurement error. This paper shows that contrary to expectations derived from the literature, publications do not give especially generous reviews to films distributed by their corporate parents, suggesting that ownership may not be a major source of valence bias for particular corporate interests, nor perhaps, for corporate class interests either

Suggested Citation

  • Gabriel Rossman, 2011. "The Influence of Ownership on the Valence of Media Content: The Case of Movie Reviews," Working Papers 27, Princeton University, School of Public and International Affairs, Center for Arts and Cultural Policy Studies..
    • Handle: RePEc:pri:cpanda:27
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    File URL: https://culturalpolicy.princeton.edu/sites/culturalpolicy/files/wp27a-rossman.pdf
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    References listed on IDEAS

    as
    1. Coase, R H, 1979. "Payola in Radio and Television Broadcasting," Journal of Law and Economics, University of Chicago Press, vol. 22(2), pages 269-328, October.
    2. George A. Akerlof, 1970. "The Market for "Lemons": Quality Uncertainty and the Market Mechanism," The Quarterly Journal of Economics, President and Fellows of Harvard College, vol. 84(3), pages 488-500.
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    Cited by:

    1. Dobrescu, Loretti I. & Luca, Michael & Motta, Alberto, 2013. "What makes a critic tick? Connected authors and the determinants of book reviews," Journal of Economic Behavior & Organization, Elsevier, vol. 96(C), pages 85-103.
    2. Stefano Dellavigna & Johannes Hermle, 2017. "Does Conflict of Interest Lead to Biased Coverage? Evidence from Movie Reviews," The Review of Economic Studies, Review of Economic Studies Ltd, vol. 84(4), pages 1510-1550.

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    More about this item

    JEL classification:

    • Z11 - Other Special Topics - - Cultural Economics - - - Economics of the Arts and Literature
    • L82 - Industrial Organization - - Industry Studies: Services - - - Entertainment; Media

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