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Loft Study: What do the Millennials think about connected objects?
[Loft Study : que pensent les Millennials des objets connectés?]

Author

Listed:
  • Pauline Folcher

    (MRM - Montpellier Research in Management - UPVM - Université Paul-Valéry - Montpellier 3 - UPVD - Université de Perpignan Via Domitia - Groupe Sup de Co Montpellier (GSCM) - Montpellier Business School - UM - Université de Montpellier)

  • Sarah Mussol

    (MRM - Montpellier Research in Management - UPVM - Université Paul-Valéry - Montpellier 3 - UPVD - Université de Perpignan Via Domitia - Groupe Sup de Co Montpellier (GSCM) - Montpellier Business School - UM - Université de Montpellier)

  • Anne-Sophie Cases

    (MRM - Montpellier Research in Management - UPVM - Université Paul-Valéry - Montpellier 3 - UPVD - Université de Perpignan Via Domitia - Groupe Sup de Co Montpellier (GSCM) - Montpellier Business School - UM - Université de Montpellier)

Abstract

The technology of the future will change our relationship with objects, with people and with our housing. The Internet of things will create new services in smart home which raises new questions. Our research deals with a better understanding of the value of connected objects in a particular context, the smart home. Our objective is to bring out both the connected objects' perception and the perception of the smart home context for Millennials. A lexical analysis was carried out based on words of 1499 students. Our results show that consumers are more resistant to connected objects when they are considered as a sole object than when they are.

Suggested Citation

  • Pauline Folcher & Sarah Mussol & Anne-Sophie Cases, 2017. "Loft Study: What do the Millennials think about connected objects? [Loft Study : que pensent les Millennials des objets connectés?]," Post-Print hal-01988027, HAL.
    • Handle: RePEc:hal:journl:hal-01988027
    Note: View the original document on HAL open archive server: https://hal.science/hal-01988027
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    References listed on IDEAS

    as
    1. Pierre-Jean Benghozi & Sylvain Bureau & Françoise Massit-Folea, 2008. "L'Internet des objets. Quels enjeux pour les Européens ?," Post-Print hal-00405070, HAL.
    2. Caroline Ardelet & Nathalie Veg-Sala & Alain Goudey & Marie Haikel-Elsabeh, 2017. "Between fear and desire for smart products: toward an understanding of consumers ambivalence [Entre crainte et désir pour les objets connectés : comprendre l'ambivalence des consommateurs]," Post-Print hal-01570286, HAL.
    3. Philippe Aurier & Yves Evrard & Gilles N'Goala, 2004. "Comprendre et mesurer la valeur du point de vue du consommateur," Post-Print hal-02023028, HAL.
    Full references (including those not matched with items on IDEAS)

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    More about this item

    Keywords

    Connected Objects; Smart home; Millennials; Internet of Things; Appartement Intelligent; Objets Connectés; Internet des Objets;
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