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The Effect Of Relational Risk Perception On Suppliers Performance; An Empirical Study On Turkish Strategic Alliances

Author

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  • Farzaneh Soleimani Zoghi

    (SRH University of Applied Sciences Berlin)

  • Fatma Muge Aslan

    (Marmara University)

Abstract

The aim of this research is to find answers to two principle questions: what is the effect of buyers relational risk perception on suppliers expected performance? And how do strategic alliances manage relational risk in their enhanced supplier-buyer partnerships. In order to formulate hypotheses a review of the general literature on strategic alliances and the specific literature on relational risk, governance structure and trust in alliances has been provided. The hypotheses were tested using data from 135 questionnaire sent to the directors and key managers of alliances from Turkeys main industrial sectors. The results of this study show that there is a negative link between perception of relational risk and suppliers expected performance. However our results do not support any significant correlation between opportunism and expected performance. The results of study also confirm that higher perception of opportunistic behavior tends to use of more formal control mechanisms and higher compatibility between supplier and buyer tends to decrease the use of formal control mechanisms such as contract. The main contribution of this paper is to present an empirical support to relational risk management in Turkish strategic alliances

Suggested Citation

  • Farzaneh Soleimani Zoghi & Fatma Muge Aslan, "undated". "The Effect Of Relational Risk Perception On Suppliers Performance; An Empirical Study On Turkish Strategic Alliances," Review of Socio - Economic Perspectives 201712, Reviewsep.
    • Handle: RePEc:aly:journl:201712
    DOI: https://doi.org/10.19275/RSEP018
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    References listed on IDEAS

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    1. Pierre Dussauge & Bernard Garrette, 1995. "Determinants of Success in International Strategic Alliances: Evidence from the Global Aerospace Industry," Journal of International Business Studies, Palgrave Macmillan;Academy of International Business, vol. 26(3), pages 505-530, September.
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    3. Maloni, Michael J. & Benton, W.C., 1997. "Supply chain partnerships: Opportunities for operations research," European Journal of Operational Research, Elsevier, vol. 101(3), pages 419-429, September.
    4. Gunasekaran, A. & Patel, C. & McGaughey, Ronald E., 2004. "A framework for supply chain performance measurement," International Journal of Production Economics, Elsevier, vol. 87(3), pages 333-347, February.
    5. Bernard Garrette & Pierre Dussauge, 1995. "Determinants of Success in International Strategic Alliances: Evidence from the Global Aerospace Industry," Post-Print hal-00458889, HAL.
    6. Kathleen M. Eisenhardt, 1985. "Control: Organizational and Economic Approaches," Management Science, INFORMS, vol. 31(2), pages 134-149, February.
    7. T. K. Das & Bing‐Sheng Teng, 1996. "Risk Types And Inter‐Firm Alliance Structures," Journal of Management Studies, Wiley Blackwell, vol. 33(6), pages 827-843, November.
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    Cited by:

    1. Farzaneh Soleimani Zoghi, "undated". "An Empirical Study On The Impact Of Risk Perception On German Consumers Online Buying Intention," Review of Socio - Economic Perspectives 201935, Reviewsep.

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    More about this item

    Keywords

    Strategic Alliance; Relational Risk Perception; Supplier-Buyer Partnership; Governance Structure; Contractual Arrangement; Trust;
    All these keywords.

    JEL classification:

    • D7 - Microeconomics - - Analysis of Collective Decision-Making
    • G32 - Financial Economics - - Corporate Finance and Governance - - - Financing Policy; Financial Risk and Risk Management; Capital and Ownership Structure; Value of Firms; Goodwill
    • G34 - Financial Economics - - Corporate Finance and Governance - - - Mergers; Acquisitions; Restructuring; Corporate Governance

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