Organic Food Consumption Patterns in France
AbstractThis research addresses two important issues for the future expansion of organic consumption in France. The first one is related to knowing whether the organic choice is a permanent feature of consumer’s attitude or not: Do organic buyers occasionally pick one organic product or do they choose organic for “several” categories? The second issue concerns the impact of prices on buying organics which is revisited, distinguishing between capturing new consumers and increasing the demand coming from people already involved in organic markets. These questions are examined using the market basket approach; the price issue requires further estimations of demand models. The study relies on two staple food products, eggs and milk. The findings are : (i) choosing organic for one of the two items reinforces the probability of purchasing also the organic version of the second item; (ii) marginal reductions of the organic price have no impact on the decision of buying organic rather than conventional products; (iii) on the contrary, when people already purchase organic products, price elasticities are rather high; (iv) organic buyers’ demographic profile is not related to income neither to age nor to family size, but to the educational level.
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Bibliographic InfoPaper provided by International Association of Agricultural Economists in its series 2009 Pre-Conference Workshop, August 16, 2009, Diet and Obesity: Role of Prices and Policies with number 53342.
Date of creation: Jun 2009
Date of revision:
market basket approach; purchasing behavior; logit model; Consumer/Household Economics; Demand and Price Analysis; Food Consumption/Nutrition/Food Safety; C35; D12; Q13;
Find related papers by JEL classification:
- C35 - Mathematical and Quantitative Methods - - Multiple or Simultaneous Equation Models; Multiple Variables - - - Discrete Regression and Qualitative Choice Models; Discrete Regressors; Proportions
- D12 - Microeconomics - - Household Behavior - - - Consumer Economics: Empirical Analysis
- Q13 - Agricultural and Natural Resource Economics; Environmental and Ecological Economics - - Agriculture - - - Agricultural Markets and Marketing; Cooperatives; Agribusiness
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- Daunfeldt, Sven-Olov & Rudholm, Niklas, 2010.
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