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Knowledge Management Perspective in the Tourism and Hospitality Industry

In: Proceedings of the ENTRENOVA - ENTerprise REsearch InNOVAtion Conference, Virtual Conference, 10-12 September 2020

Author

Listed:
  • Barišić, Anton Florijan
  • Rybacka Barišić, Joanna
  • Miloloža, Ivan

Abstract

The modern business environment is rapidly changing generating unpredictable competitive challenges. Tourism and hospitality industry is specifically vulnerable to such unplanned changes and forced to respond in quick time to address detrimental business situations. It is known for a long time that competitiveness in the global market depends on the organisation's ability to capitalize on its intellectual and knowledge-based assets. In that sense, knowledge is recognized as fairly potent asset supporting organisations and the entire tourism industry in creating an efficient model for achieving competitive advantage and realise their desired business performance. The paper discusses a tourism and hospitality industry model of a knowledge management system including advice and guidance in selecting different concepts and models of knowledge and information flow. Tourism enterprises are quite inefficient in implementing knowledge management concepts and processes due to adverse knowledge adoption environment. Therefore, the paper argues that introduction of the knowledge management practice in tourism sector ensures new opportunities in addressing the challenges of a globalised market and increase the competitiveness and improve the innovative processes in tourism.

Suggested Citation

  • Barišić, Anton Florijan & Rybacka Barišić, Joanna & Miloloža, Ivan, 2020. "Knowledge Management Perspective in the Tourism and Hospitality Industry," Proceedings of the ENTRENOVA - ENTerprise REsearch InNOVAtion Conference (2020), Virtual Conference, in: Proceedings of the ENTRENOVA - ENTerprise REsearch InNOVAtion Conference, Virtual Conference, 10-12 September 2020, pages 114-123, IRENET - Society for Advancing Innovation and Research in Economy, Zagreb.
    • Handle: RePEc:zbw:entr20:224681
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    References listed on IDEAS

    as
    1. Rodolfo Baggio & Chris Cooper, 2009. "Knowledge transfer in a tourism destination: the effects of a network structure," The Service Industries Journal, Taylor & Francis Journals, vol. 30(10), pages 1757-1771, November.
    2. Hjalager, Anne-Mette, 2010. "A review of innovation research in tourism," Tourism Management, Elsevier, vol. 31(1), pages 1-12.
    3. Tribe, John & Liburd, Janne J., 2016. "The tourism knowledge system," Annals of Tourism Research, Elsevier, vol. 57(C), pages 44-61.
    4. Tsung‐Hsien Kuo, 2011. "How to improve organizational performance through learning and knowledge?," International Journal of Manpower, Emerald Group Publishing Limited, vol. 32(5/6), pages 581-603, August.
    Full references (including those not matched with items on IDEAS)

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    More about this item

    Keywords

    Knowledge; Knowledge Management; Tourism and Hospitality Industry; Market;
    All these keywords.

    JEL classification:

    • D83 - Microeconomics - - Information, Knowledge, and Uncertainty - - - Search; Learning; Information and Knowledge; Communication; Belief; Unawareness
    • M10 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Business Administration - - - General
    • Z32 - Other Special Topics - - Tourism Economics - - - Tourism and Development
    • D40 - Microeconomics - - Market Structure, Pricing, and Design - - - General

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