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Multinationals in their Communities: A Social Capital Approach to Corporate Citizenship Projects

In: Multinationals in their Communities

Author

Listed:
  • Ian W. Jones

    (University of Oxford)

  • Michael G. Pollitt

    (University of Cambridge)

  • David Bek

    (University of Cambridge)

Abstract

A United Kingdom (UK)-based mining company funds a venture capital fund for black entrepreneurs in South Africa, a US oil-exploration firm funds an Information Technology (IT) training scheme in a Mexican town and a French food producer funds a conference for experts on child nutrition in Poland.1 These are examples of multinationals engaging in building up the social fabric of developing countries in which they operate. For the firm they represent examples of corporate citizenship projects and form part of their community engagement strategy. They are reported in their annual Corporate Social Responsibility (CSR) reports.

Suggested Citation

  • Ian W. Jones & Michael G. Pollitt & David Bek, 2007. "Multinationals in their Communities: A Social Capital Approach to Corporate Citizenship Projects," Palgrave Macmillan Books, in: Multinationals in their Communities, chapter 1, pages 1-19, Palgrave Macmillan.
    • Handle: RePEc:pal:palchp:978-0-230-21105-6_1
    DOI: 10.1057/9780230211056_1
    as

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    References listed on IDEAS

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    1. Paldam, Martin, 2000. "Social Capital: One or Many? Definition and Measurement," Journal of Economic Surveys, Wiley Blackwell, vol. 14(5), pages 629-653, December.
    2. Stephen Knack & Philip Keefer, 1997. "Does Social Capital Have an Economic Payoff? A Cross-Country Investigation," The Quarterly Journal of Economics, President and Fellows of Harvard College, vol. 112(4), pages 1251-1288.
    3. David Bek & Ian W Jones & Michael J Pollitt, 2005. "How do Multinationals Build Social Capital? Diageo's Corporate Citizenship Programme," Working Papers wp302, Centre for Business Research, University of Cambridge.
    4. Edward L. Glaeser & David Laibson & Bruce Sacerdote, 2002. "An Economic Approach to Social Capital," Economic Journal, Royal Economic Society, vol. 112(483), pages 437-458, November.
    5. Ian W. Jones & Michael G. Pollitt & David Bek, 2007. "Social Capital and Multinationals," Palgrave Macmillan Books, in: Multinationals in their Communities, chapter 4, pages 90-128, Palgrave Macmillan.
    6. Ian W. Jones & Michael G. Pollitt & David Bek, 2007. "Multinationals in their Communities: A Social Capital Approach to Corporate Citizenship Projects," Palgrave Macmillan Books, in: Multinationals in their Communities, chapter 1, pages 1-19, Palgrave Macmillan.
    7. I Jones & C.M Nyland & M.G Pollitt, 2001. "How do Multinationals Build Social Capital? Evidence from South Africa," Working Papers wp220, Centre for Business Research, University of Cambridge.
    8. Ian W. Jones & Chris M. Nyland & Michael G. Pollitt, 2004. "Multinationals in Developing Communities: how EU Multinationals build Social Capital in Poland," Working Papers wp285, Centre for Business Research, University of Cambridge.
    9. Ian W. Jones & Michael G. Pollitt & David Bek, 2007. "Multinationals in their Communities," Palgrave Macmillan Books, Palgrave Macmillan, number 978-0-230-21105-6.
    10. Ian Jones & Michael Pollitt & Chris Nyland, 2002. "How do multinationals build social capital? Evidence from Mexico," Working Papers wp249, Centre for Business Research, University of Cambridge.
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    Citations

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    Cited by:

    1. Ioanna Boulouta & Christos Pitelis, 2014. "Who Needs CSR? The Impact of Corporate Social Responsibility on National Competitiveness," Journal of Business Ethics, Springer, vol. 119(3), pages 349-364, February.
    2. Felix Martin, 2011. "Human Development and the Pursuit of the Common Good: Social Psychology or Aristotelian Virtue Ethics?," Journal of Business Ethics, Springer, vol. 100(1), pages 89-98, March.
    3. Ian W. Jones & Michael G. Pollitt & David Bek, 2007. "Multinationals in their Communities: A Social Capital Approach to Corporate Citizenship Projects," Palgrave Macmillan Books, in: Multinationals in their Communities, chapter 1, pages 1-19, Palgrave Macmillan.
    4. Klein, Peter G. & Mahoney, Joseph T. & McGahan, Anita M. & Pitelis, Christos N., 2009. "Toward a Theory of Public Entrepreneurship," Working Papers 09-0106, University of Illinois at Urbana-Champaign, College of Business.
    5. Bojana Radovanovic & Filip Brkovic & Slavica Stevanovic, 2011. "Corporate Social Responsibility as a Tool for Smart, Sustainable and Inclusive Growth," Book Chapters, in: Mirjana Radovic Markovic & Srdjan Redzepagic & João Sousa Andrade & Paulino Teixeira (ed.), Serbia and the European Union: Economic Lessons from the New Member States, edition 1, volume 1, chapter 25, pages 396-406, Institute of Economic Sciences.
    6. Peter Heslam & Ian Jones & Michael Pollitt, 2009. "How a Social Capital Approach can help Multinationals show Ethical Leadership," Working Papers wp388, Centre for Business Research, University of Cambridge.
    7. Ian W. Jones & Michael G. Pollitt, 2016. "How UK Banks are Changing Their Corporate Culture & Practice Following the Financial Crisis of 2007-08," Working Papers wp482, Centre for Business Research, University of Cambridge.
    8. Zivka Przulj & Bojana Radovanovic, 2012. "Affirmation of Principles and Improved Corporate Governance in Serbia - Business Ethics and Corporate Social Responsibility," Book Chapters, in: João Sousa Andrade & Marta C. N. Simões & Ivan Stosic & Dejan Eric & Hasan Hanic (ed.), Managing Structural Changes - Trends and Requirements, edition 1, volume 1, chapter 18, pages 346-359, Institute of Economic Sciences.

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    More about this item

    Keywords

    Corporate Social Responsibility; Social Capital; Business Ethic; Corporate Citizenship; Global Reporting Initiative;
    All these keywords.

    JEL classification:

    • M14 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Business Administration - - - Corporate Culture; Diversity; Social Responsibility
    • Z13 - Other Special Topics - - Cultural Economics - - - Economic Sociology; Economic Anthropology; Language; Social and Economic Stratification

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