How do multinationals build social capital? Evidence from Mexico
AbstractThis paper looks at the self-reporting of social engagement by multinational firms in Mexico, mapping the configurations of declared engagement. Such social engagements are an important component of how these companies contribute to social capital in the communities within which they operate. We find high performance by some firms, with negligible performance by others. Strong performing sectors include pharmaceuticals & healthcare, other chemical products, and manufacturing. Two case studies - on Alcoa and Schlumberger - detailing different but successful approaches to social capital building are given.
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Bibliographic InfoPaper provided by ESRC Centre for Business Research in its series ESRC Centre for Business Research - Working Papers with number wp249.
Date of creation: Dec 2002
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Web page: http://www.cbr.cam.ac.uk/
social capital; corporate responsibility; business ethics; Mexico; multinational companies;
Find related papers by JEL classification:
- M14 - Business Administration and Business Economics; Marketing; Accounting - - Business Administration - - - Corporate Culture; Diversity; Social Responsibility
- Z13 - Other Special Topics - - Cultural Economics - - - Economic Sociology; Economic Anthropology; Social and Economic Stratification
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- Ian Jones & Michael Pollitt & David Bek, 2006. "Multinationals in their communities: A social capital approach to corporate citizenship projects," ESRC Centre for Business Research - Working Papers wp337, ESRC Centre for Business Research.
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