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The market structure-performance relationship applied to the Canadian wine industry

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  • Outreville

Abstract

The purpose of this research is to examine the relationship between market structure and performance in the wine sector using data from two Canadian provinces. Investigation is conducted on alternative hypothesis defined as the Structure-Conduct-Performance hypothesis, the Relative-Market-Power hypothesis and the Efficiency Structure (ES) hypothesis. The measure of performance is related to the reputation of wineries and expert ratings. Using regression analysis, we find support to the ES hypothesis. The empirical findings suggest that more research should be done on the ES of wineries in their respective markets.

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  • Outreville, 2015. "The market structure-performance relationship applied to the Canadian wine industry," Applied Economics Letters, Taylor & Francis Journals, vol. 22(18), pages 1486-1492, December.
    • Handle: RePEc:taf:apeclt:v:22:y:2015:i:18:p:1486-1492
    DOI: 10.1080/13504851.2015.1042133
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    1. Jana Katunar & Vinko Zaninovic & Hrvoje Katunar, 2021. "Macroeconomic Determinants Of Wine Production In The European Union," Economic Thought and Practice, Department of Economics and Business, University of Dubrovnik, vol. 30(1), pages 43-55, june.
    2. Ruiz Fuensanta, María Jesús & Hernández Sancho, Francesc & Soler i Marco, Vicent, 2015. "In vino veritas: competitive factors in wine-producing industrial districts," INVESTIGACIONES REGIONALES - Journal of REGIONAL RESEARCH, Asociación Española de Ciencia Regional, issue 32, pages 149-164.

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