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Revenue Management Konzepte zur Entscheidungsunterstützung bei der Annahme von Kundenaufträgen

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  • Thomas Spengler
  • Stefan Rehkopf

Abstract

The production of customer specific products leads to a heterogeneous production plan and irregular capacity utilization. The order-selection process determines this capacity utilization. Hence a sophisticated decision support needs to be incorporated. Revenue management methods provide this decision support in service industries practice. This contribution gives a brief overview of existent revenue management methods and their applicability to make-to-order production systems. A case study from the iron and steel industry is provided to illustrate the relevance of the approach to real-world production systems. Copyright Physica-Verlag 2005

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  • Thomas Spengler & Stefan Rehkopf, 2005. "Revenue Management Konzepte zur Entscheidungsunterstützung bei der Annahme von Kundenaufträgen," Metrika: International Journal for Theoretical and Applied Statistics, Springer, vol. 16(2), pages 123-146, June.
    • Handle: RePEc:spr:metrik:v:16:y:2005:i:2:p:123-146
    DOI: 10.1007/BF02848575
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    2. Hans Buhl & Robert Klein & Johannes Kolb & Andrea Landherr, 2011. "CR 2 M—an approach for capacity control considering long-term effects on the value of a customer for the company," Metrika: International Journal for Theoretical and Applied Statistics, Springer, vol. 22(2), pages 187-204, December.

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