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Building consumer/arts institution relationships: An exploratory study in contemporary art museums

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  • Juliette Passebois
  • Philippe Aurier

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  • Juliette Passebois & Philippe Aurier, 2004. "Building consumer/arts institution relationships: An exploratory study in contemporary art museums," International Review on Public and Nonprofit Marketing, Springer;International Association of Public and Non-Profit Marketing, vol. 1(2), pages 75-88, December.
    • Handle: RePEc:spr:irpnmk:v:1:y:2004:i:2:p:75-88
    DOI: 10.1007/BF02896627
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    References listed on IDEAS

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    1. Eugene W. Anderson & Mary W. Sullivan, 1993. "The Antecedents and Consequences of Customer Satisfaction for Firms," Marketing Science, INFORMS, vol. 12(2), pages 125-143.
    2. Alba, Joseph W & Hutchinson, J Wesley, 1987. "Dimensions of Consumer Expertise," Journal of Consumer Research, Journal of Consumer Research Inc., vol. 13(4), pages 411-454, March.
    3. Solomon, Michael R, 1983. "The Role of Products as Social Stimuli: A Symbolic Interactionism Perspective," Journal of Consumer Research, Journal of Consumer Research Inc., vol. 10(3), pages 319-329, December.
    4. Gronroos, Christian, 1990. "Relationship approach to marketing in service contexts: The marketing and organizational behavior interface," Journal of Business Research, Elsevier, vol. 20(1), pages 3-11, January.
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    Cited by:

    1. Brida, Juan Gabriel & González Rosas, Erika Lourdes & Seijas Giménez, María Nela, 2023. "Dark satisfaction in Guanajuato’s Mummies Museum visitors," EconStor Open Access Articles and Book Chapters, ZBW - Leibniz Information Centre for Economics, vol. 9(1), pages 15-24.

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