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Leveraging uncertainty through backorder

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  • Hai Che
  • Chakravarthi Narasimhan
  • V. Padmanabhan

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Suggested Citation

  • Hai Che & Chakravarthi Narasimhan & V. Padmanabhan, 2010. "Leveraging uncertainty through backorder," Quantitative Marketing and Economics (QME), Springer, vol. 8(3), pages 365-392, September.
    • Handle: RePEc:kap:qmktec:v:8:y:2010:i:3:p:365-392
    DOI: 10.1007/s11129-010-9086-8
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    References listed on IDEAS

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    3. Teck-Hua Ho & Sergei Savin & Christian Terwiesch, 2002. "Managing Demand and Sales Dynamics in New Product Diffusion Under Supply Constraint," Management Science, INFORMS, vol. 48(2), pages 187-206, February.
    4. Ravi Anupindi & Li Jiang, 2008. "Capacity Investment Under Postponement Strategies, Market Competition, and Demand Uncertainty," Management Science, INFORMS, vol. 54(11), pages 1876-1890, November.
    5. Preyas S. Desai, 2001. "Quality Segmentation in Spatial Markets: When Does Cannibalization Affect Product Line Design?," Marketing Science, INFORMS, vol. 20(3), pages 265-283, August.
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    7. Eric T. Anderson & Gavan J. Fitzsimons & Duncan Simester, 2006. "Measuring and Mitigating the Costs of Stockouts," Management Science, INFORMS, vol. 52(11), pages 1751-1763, November.
    8. Marshall Fisher & Ananth Raman, 1996. "Reducing the Cost of Demand Uncertainty Through Accurate Response to Early Sales," Operations Research, INFORMS, vol. 44(1), pages 87-99, February.
    9. K. Sridhar Moorthy & I. P. L. Png, 1992. "Market Segmentation, Cannibalization, and the Timing of Product Introductions," Management Science, INFORMS, vol. 38(3), pages 345-359, March.
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    12. Jayashankar M. Swaminathan & Sridhar R. Tayur, 1998. "Managing Broader Product Lines through Delayed Differentiation Using Vanilla Boxes," Management Science, INFORMS, vol. 44(12-Part-2), pages 161-172, December.
    13. Preyas S. Desai & Oded Koenigsberg & Devavrat Purohit, 2007. "Research Note--The Role of Production Lead Time and Demand Uncertainty in Marketing Durable Goods," Management Science, INFORMS, vol. 53(1), pages 150-158, January.
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    Citations

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    Cited by:

    1. Ying Rong & Ying‐Ju Chen & Zuo‐Jun Max Shen, 2015. "The impact of demand uncertainty on product line design under endogenous substitution," Naval Research Logistics (NRL), John Wiley & Sons, vol. 62(2), pages 143-157, March.
    2. Hyung Sup (Zack) Bhan & Eric T. Anderson, 2023. "Multiyear Impact of Backorder Delays: A Quasi-Experimental Approach," Marketing Science, INFORMS, vol. 42(2), pages 314-335, March.
    3. Amir Fazli & Amin Sayedi & Jeffrey D. Shulman, 2018. "The Effects of Autoscaling in Cloud Computing," Management Science, INFORMS, vol. 64(11), pages 5149-5163, November.

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    More about this item

    Keywords

    Demand uncertainty; Backorder; Product line choice; Product cannibalization; Adverse selection; Price discrimination; M31; D81; D86; D01; D21; D42; D90; L11; L12;
    All these keywords.

    JEL classification:

    • M31 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Marketing and Advertising - - - Marketing
    • D81 - Microeconomics - - Information, Knowledge, and Uncertainty - - - Criteria for Decision-Making under Risk and Uncertainty
    • D86 - Microeconomics - - Information, Knowledge, and Uncertainty - - - Economics of Contract Law
    • D01 - Microeconomics - - General - - - Microeconomic Behavior: Underlying Principles
    • D21 - Microeconomics - - Production and Organizations - - - Firm Behavior: Theory
    • D42 - Microeconomics - - Market Structure, Pricing, and Design - - - Monopoly
    • D90 - Microeconomics - - Micro-Based Behavioral Economics - - - General
    • L11 - Industrial Organization - - Market Structure, Firm Strategy, and Market Performance - - - Production, Pricing, and Market Structure; Size Distribution of Firms
    • L12 - Industrial Organization - - Market Structure, Firm Strategy, and Market Performance - - - Monopoly; Monopolization Strategies

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