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Two-part tariffs set by a risk-averse monopolist

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  • Xiangkang Yin

Abstract

This paper revisits the classical issues of two-part tariffs by considering risk aversion of a monopolistic seller. Under demand uncertainty, equilibrium unit price declines and approaches towards marginal cost as the seller becomes more risk averse. Marginal-cost pricing prevails, irrespective of the seller’s risk attitude, if clients are homogenous. Under cost uncertainty, unit price is higher than marginal cost and monotonically increases in risk aversion. The model is then extended to accommodate buyers’ risk aversion and it is found that demand uncertainty makes unit price decline in the seller’s risk aversion again but increase in buyers’ risk aversion. Copyright Springer-Verlag 2013

Suggested Citation

  • Xiangkang Yin, 2013. "Two-part tariffs set by a risk-averse monopolist," Journal of Economics, Springer, vol. 109(2), pages 175-192, June.
  • Handle: RePEc:kap:jeczfn:v:109:y:2013:i:2:p:175-192
    DOI: 10.1007/s00712-012-0288-2
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    References listed on IDEAS

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    More about this item

    Keywords

    Monopoly; Two-part tariff; Risk aversion; Marginal-cost pricing; D21; D42; L11; L12;
    All these keywords.

    JEL classification:

    • D21 - Microeconomics - - Production and Organizations - - - Firm Behavior: Theory
    • D42 - Microeconomics - - Market Structure, Pricing, and Design - - - Monopoly
    • L11 - Industrial Organization - - Market Structure, Firm Strategy, and Market Performance - - - Production, Pricing, and Market Structure; Size Distribution of Firms
    • L12 - Industrial Organization - - Market Structure, Firm Strategy, and Market Performance - - - Monopoly; Monopolization Strategies

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