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Relating environmental attitudes and contingent values: how robust are methods for identifying preference heterogeneity?

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Author Info
Gwendolyn Aldrich
Kristine Grimsrud
Jennifer Thacher ()
Matthew Kotchen

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Abstract

We assess the importance and robustness of cluster analysis and latent class analysis as methods to account for unobserved heterogeneity. We provide a critique and comparison of both methods in the context of measuring environmental attitudes and a contingent valuation study involving endangered species. We find strong evidence of robustness for these methods: group characterization and assignment of individuals to groups are similar between methods, and willingness-to-pay estimates are consistent. In addition, there are significant differences in willingness-to-pay across environmental attitudinal groups, and we find that accounting for unobservable heterogeneity provides a significantly better fitting model. Copyright Springer Science+Business Media, Inc. 2007

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File URL: http://hdl.handle.net/10.1007/s10640-006-9054-7
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Publisher Info
Article provided by European Association of Environmental and Resource Economists in its journal Environmental and Resource Economics.

Volume (Year): 37 (2007)
Issue (Month): 4 (August)
Pages: 757-775
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Handle: RePEc:kap:enreec:v:37:y:2007:i:4:p:757-775

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Web page: http://www.springerlink.com/link.asp?id=100263

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Related research
Keywords: Cluster analysis; Contingent valuation; Latent class analysis; New Ecological Paradigm; Unobservable heterogeneity; Willingness-to-pay;

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