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Enhancing Entrepreneurial Intention and Innovativeness of University Students: The Mediating Role of Entrepreneurial Alertness

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  • Izlem Gozukara
  • Nurdan Colakoglu

Abstract

Entrepreneurship is a process of value creation consisting of committing time and effort, considering financial, social and other risks, resulting financial gain. The initial step of entrepreneurship is to recognize opportunities, which refers to a mechanism of intention. Empirical studies have provided evidence that entrepreneurial behavior is best predicted by intention. Intention, in turn, is associated with certain personality traits and attributes. This study aims to investigate the mediating effect of entrepreneurial alertness on the relationship between innovativeness and entrepreneurial intention of Turkish university students. The results of the study demonstrated that innovativeness has a positive effect on entrepreneurial intention, and entrepreneurial alertness fully mediates the relationship between innovativeness and entrepreneurial alertness. The present paper suggests that higher education institutions should focus on modifying personal attitudes of college students through entrepreneurship education and business incubation programs in order to foster enterprise creation and thereby economic development.

Suggested Citation

  • Izlem Gozukara & Nurdan Colakoglu, 2016. "Enhancing Entrepreneurial Intention and Innovativeness of University Students: The Mediating Role of Entrepreneurial Alertness," International Business Research, Canadian Center of Science and Education, vol. 9(2), pages 34-45, February.
    • Handle: RePEc:ibn:ibrjnl:v:9:y:2016:i:2:p:34-45
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    References listed on IDEAS

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    Cited by:

    1. Araujo, Clécio Falcão & Karami, Masoud & Tang, Jintong & Roldan, Lucas Bonacina & dos Santos, Julia Aita, 2023. "Entrepreneurial alertness: A meta-analysis and empirical review," Journal of Business Venturing Insights, Elsevier, vol. 19(C).
    2. Abhijeet Biswas & Rohit Kumar Verma, 2021. "Attitude and Alertness in Personality Traits: A Pathway to Building Entrepreneurial Intentions Among University Students," Journal of Entrepreneurship and Innovation in Emerging Economies, Entrepreneurship Development Institute of India, vol. 30(2), pages 367-396, September.
    3. Alessandra Allini & Luca Ferri & Marco Maffei & Annamaria Zampella, 2017. "The Effect of Perceived Corruption on Entrepreneurial Intention: Evidence from Italy," International Business Research, Canadian Center of Science and Education, vol. 10(6), pages 75-86, June.
    4. Ida Ketut Kusumawijaya, 2019. "Predicting the Unseen: Entrepreneurial Opportunity on Entrepreneurial Intention," International Review of Management and Marketing, Econjournals, vol. 9(5), pages 141-149.

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    More about this item

    Keywords

    entrepreneurship; entrepreneurial alertness; entrepreneurial intention; entrepreneurial traits; higher education; innovativeness;
    All these keywords.

    JEL classification:

    • R00 - Urban, Rural, Regional, Real Estate, and Transportation Economics - - General - - - General
    • Z0 - Other Special Topics - - General

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