Culture Matters: Individualism vs. Collectivism in Conflict Decision-Making
AbstractDoes culture matter in decision-making? Existing literature largely assumes that the cognitive processes that inform decision-making are universally applicable, while only very few studies indicate that cultural norms and values shape cognitive processes. Using survey based quasi-experimental design, this research shows that subjects with higher levels of individualism tend to be more rational in their decision processing, while those with higher levels of collectivism tend to be more dependent and less likely to betray the interests of members of more central ingroups in favor of less central ingroups. Furthermore, the results indicate that in conflict settings that seem familiar, individuals are more likely to compromise in order to achieve peace.
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Bibliographic InfoArticle provided by MDPI, Open Access Journal in its journal Societies.
Volume (Year): 3 (2013)
Issue (Month): 1 (March)
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Web page: http://www.mdpi.com/
individualism; collectivism; social identity; culture; decision-making;
Find related papers by JEL classification:
- A13 - General Economics and Teaching - - General Economics - - - Relation of Economics to Social Values
- A14 - General Economics and Teaching - - General Economics - - - Sociology of Economics
- P - Economic Systems
- P0 - Economic Systems - - General
- P1 - Economic Systems - - Capitalist Systems
- P2 - Economic Systems - - Socialist Systems and Transition Economies
- P3 - Economic Systems - - Socialist Institutions and Their Transitions
- P4 - Economic Systems - - Other Economic Systems
- P5 - Economic Systems - - Comparative Economic Systems
- Z1 - Other Special Topics - - Cultural Economics
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