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Personalization of Products in the Industry 4.0 Concept and Its Impact on Achieving a Higher Level of Sustainable Consumption

Author

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  • Sebastian Saniuk

    (Department of Engineering Management and Logistics Systems, University of Zielona Gora, 65-246 Zielona Gora, Poland)

  • Sandra Grabowska

    (Department of Production Engineering, Silesian University of Technology, 40-019 Katowice, Poland)

  • Bożena Gajdzik

    (Department of Industrial Informatics, Silesian University of Technology, 40-019 Katowice, Poland)

Abstract

Sustainability is among the most important directions in global development. The challenge today is to reconcile the fastest possible economic growth and the pursuit of prosperity with concern for the environment. One of the important problems of modern economies and societies is to reduce overall consumption and implement new patterns of sustainable consumption and production. The main aim of this article was to analyze consumer preferences in terms of purchasing personalized production offered by implementing the concept of Industry 4.0 and ensuring sustainable consumption and production (SCP). Based on the analysis of the literature and the results of our own research, an attempt was made to estimate the impact of personalized production offered by the Industry 4.0 concept on SCP and thus the sustainable development of the economy. This article presents the results of a survey conducted on a selected group of consumers, focusing on learning about expectations, consumer preferences for personalized products and conscious consumption, and the results of a survey conducted using the Servqual method, determining the level of customer satisfaction with the purchase of personalized products. The most important achievement was to demonstrate a high level of consumer satisfaction with buying personalized products and the positive impact of personalized production on sustainable consumption. At the same time, the importance of developing the Industry 4.0 concept for supporting sustainable consumption-oriented consumer behavior is emphasized.

Suggested Citation

  • Sebastian Saniuk & Sandra Grabowska & Bożena Gajdzik, 2020. "Personalization of Products in the Industry 4.0 Concept and Its Impact on Achieving a Higher Level of Sustainable Consumption," Energies, MDPI, vol. 13(22), pages 1-19, November.
  • Handle: RePEc:gam:jeners:v:13:y:2020:i:22:p:5895-:d:443686
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    References listed on IDEAS

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    8. Hendrik S. Birkel & Johannes W. Veile & Julian M. Müller & Evi Hartmann & Kai-Ingo Voigt, 2019. "Development of a Risk Framework for Industry 4.0 in the Context of Sustainability for Established Manufacturers," Sustainability, MDPI, vol. 11(2), pages 1-27, January.
    9. Bożena Gajdzik & Sandra Grabowska & Sebastian Saniuk & Tadeusz Wieczorek, 2020. "Sustainable Development and Industry 4.0: A Bibliometric Analysis Identifying Key Scientific Problems of the Sustainable Industry 4.0," Energies, MDPI, vol. 13(16), pages 1-27, August.
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    Cited by:

    1. Theerasak Nitlarp & Supaporn Kiattisin, 2022. "The Impact Factors of Industry 4.0 on ESG in the Energy Sector," Sustainability, MDPI, vol. 14(15), pages 1-19, July.
    2. Bożena Gajdzik & Sandra Grabowska & Sebastian Saniuk, 2021. "A Theoretical Framework for Industry 4.0 and Its Implementation with Selected Practical Schedules," Energies, MDPI, vol. 14(4), pages 1-24, February.
    3. Sebastian Saniuk & Sandra Grabowska & Wieslaw Grebski, 2022. "Knowledge and Skills Development in the Context of the Fourth Industrial Revolution Technologies: Interviews of Experts from Pennsylvania State of the USA," Energies, MDPI, vol. 15(7), pages 1-17, April.
    4. Marina Crnjac Zizic & Marko Mladineo & Nikola Gjeldum & Luka Celent, 2022. "From Industry 4.0 towards Industry 5.0: A Review and Analysis of Paradigm Shift for the People, Organization and Technology," Energies, MDPI, vol. 15(14), pages 1-20, July.
    5. Amanda Aljinović & Nikola Gjeldum & Boženko Bilić & Marko Mladineo, 2021. "Optimization of Industry 4.0 Implementation Selection Process towards Enhancement of a Manual Assembly Line," Energies, MDPI, vol. 15(1), pages 1-20, December.
    6. Tomasz Małysa & Bożena Gajdzik, 2020. "Predictive Models of Accidents at Work in the Steel Sector as a Framework for Sustainable Safety," Energies, MDPI, vol. 14(1), pages 1-20, December.
    7. Sebastian Saniuk & Sandra Grabowska, 2021. "The Concept of Cyber-Physical Networks of Small and Medium Enterprises under Personalized Manufacturing," Energies, MDPI, vol. 14(17), pages 1-17, August.
    8. Anna Kwiotkowska & Radosław Wolniak & Bożena Gajdzik & Magdalena Gębczyńska, 2022. "Configurational Paths of Leadership Competency Shortages and 4.0 Leadership Effectiveness: An fs/QCA Study," Sustainability, MDPI, vol. 14(5), pages 1-21, February.
    9. Stéphanie Bouchard & Sébastien Gamache & Georges Abdulnour, 2023. "Operationalizing Mass Customization in Manufacturing SMEs—A Systematic Literature Review," Sustainability, MDPI, vol. 15(4), pages 1-21, February.
    10. Bożena Gajdzik & Włodzimierz Sroka, 2021. "Resource Intensity vs. Investment in Production Installations—The Case of the Steel Industry in Poland," Energies, MDPI, vol. 14(2), pages 1-16, January.

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