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E-Commerce and SME Performance: The Moderating Influence of Entrepreneurial Competencies

Author

Listed:
  • Arsalan Hussain

    (College of Business Management, Institute of Business Management, Karachi 75190, Pakistan)

  • Minhas Akbar

    (Department of Management Sciences, COMSATS University Islamabad, Sahiwal Campus, Sahiwal 57000, Pakistan
    Department of Informatics and Quantitative Methods, Faculty of Informatics and Management, University of Hradec Kralove, 50003 Hradec Králové, Czech Republic)

  • Arfan Shahzad

    (Othman Yeop Abdullah Graduate School of Business (OYAGSB), Universiti Utara Malaysia, Kuala Lumpur 50300, Malaysia)

  • Petra Poulova

    (Department of Informatics and Quantitative Methods, Faculty of Informatics and Management, University of Hradec Kralove, 50003 Hradec Králové, Czech Republic)

  • Ahsan Akbar

    (Department of Informatics and Quantitative Methods, Faculty of Informatics and Management, University of Hradec Kralove, 50003 Hradec Králové, Czech Republic
    International Business School, Guangzhou City University of Technology, Guangzhou 510080, China)

  • Rohail Hassan

    (Othman Yeop Abdullah Graduate School of Business (OYAGSB), Universiti Utara Malaysia, Kuala Lumpur 50300, Malaysia)

Abstract

This research aims to examine the mediating role of the use of the e-commerce and moderating influence of entrepreneurial competencies on the performance of small and medium enterprises (SMEs). The study data were collected via a structured questionnaire comprised of a seven-point Likert scale from practitioners serving at the top and middle-level positions in Pakistani SMEs. The Partial Least Squares Structural Equation Modelling (PLS-SEM) technique was applied on 250 useable returned questionnaires. The results showed that the association between the use of e-commerce and firm performance is positively significant. Moreover, the use of e-commerce mediates the positive association between technological readiness, adoption cost, and firm performance. However, the moderating role of entrepreneurial competencies does not appear as significant between the use of e-commerce and manufacturing SMEs’ performance. The present study is the first to explore entrepreneurial competencies as a moderator between e-commerce adoption and firm performance. The empirical outcomes of this research provide useful theoretical and practical implications for the managers and practitioners to understand the underlying factors for the successful implementation of e-commerce in the SME sector to enhance firm performance.

Suggested Citation

  • Arsalan Hussain & Minhas Akbar & Arfan Shahzad & Petra Poulova & Ahsan Akbar & Rohail Hassan, 2022. "E-Commerce and SME Performance: The Moderating Influence of Entrepreneurial Competencies," Administrative Sciences, MDPI, vol. 12(1), pages 1-16, January.
    • Handle: RePEc:gam:jadmsc:v:12:y:2022:i:1:p:13-:d:727210
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    References listed on IDEAS

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    1. Jessica Braojos & Jose Benitez & Javier Llorens, 2019. "How do social commerce-IT capabilities influence firm performance? Theory and empirical evidence," Post-Print hal-02057780, HAL.
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    Cited by:

    1. Md. Nazmus Sakib & Mustafa Raza Rabbani & Iqbal Thonse Hawaldar & Mohammad Abdul Jabber & Jubait Hossain & Mohammad Sahabuddin, 2022. "Entrepreneurial Competencies and SMEs’ Performance in a Developing Economy," Sustainability, MDPI, vol. 14(20), pages 1-18, October.
    2. Fredrick Kariithi Githui & Jane Wangari Njuru, 2024. "Impact of E-Commerce as a Business Tactic on Sales Growth of SMEs in Nairobi," International Journal of Science and Business, IJSAB International, vol. 34(1), pages 108-116.
    3. Juhani Ukko & Minna Saunila & Sariseelia Sore & Tero Rantala & Mina Nasiri, 2023. "Exploring the Effect of E-Business Operations on E-Business Performance: Moderating Effect of Responsiveness to the Supplier," SAGE Open, , vol. 13(3), pages 21582440231, August.
    4. Leogrande, Angelo, 2024. "Companies with at least 10 Employees Selling Online across the Italian Regions," SocArXiv y3t4j, Center for Open Science.

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