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How trust can drive forward the user acceptance to the technology? In-vehicle technology for autonomous vehicle

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  • Adnan, Nadia
  • Md Nordin, Shahrina
  • bin Bahruddin, Mohamad Ariff
  • Ali, Murad

Abstract

The autonomous vehicle innovation has a potential effect on traffic and it’s a widespread issue in the academic municipal. Based on its feature, autonomous vehicle is expected to improve traffic flow, reduce accidents, reduce social exclusion and improve the utility of time on travel. It is increasingly accepted that the next step to the evolution of human transportation is the replacement of human as the driver by the Artificial-intelligence-capable machine. Regardless, the challenges remain especially in convincing the consumers to switch to autonomous cars despite the apparent benefits. In the past, papers highlighted individual trust toward machine as the key point to encourage acceptance of autonomous cars. This paper seeks to highlight the ethical implications of the autonomous technology and how it is related to the user acceptance of the technology. This paper reviewed recent studies on the ethical implications of the autonomous vehicle and the user acceptance of the technology. A systematic review of papers from the literature was done using Scopus, ISI and Web of Science. The results of the review have shown that the level of trust, which may vary on the sociodemographic profile of the users, has been studied as one of the factors for user acceptance. Many researchers also highlight ethical implication as an important aspect of autonomous technology that needs to be tended to. The researcher proposes that ethical implication can be an important element of user trust toward autonomous technology. Hence, there is a need to embed ethical implication as a construct for user trust leading to user acceptance model in future studies. In the line of this research review researcherwas addressedthe following comprehensive groups: examination of autonomous vehicle topographies and flexibility prototypes, consequences for street traffic and connectivity to substructure (specifically in the urban areas with the medium and low density), communal attitudes and apprehensions, transportable behaviour and plea, possible business models, and strategy implications. Lastly, the main objective of this research articleisto recognise critical problems for the growth of an effort cluster investigation to comprehend attitudes of possible manipulators of AVs and to highpoint autonomous vehicle growthissues forMalaysian lawful agencies.

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  • Adnan, Nadia & Md Nordin, Shahrina & bin Bahruddin, Mohamad Ariff & Ali, Murad, 2018. "How trust can drive forward the user acceptance to the technology? In-vehicle technology for autonomous vehicle," Transportation Research Part A: Policy and Practice, Elsevier, vol. 118(C), pages 819-836.
    • Handle: RePEc:eee:transa:v:118:y:2018:i:c:p:819-836
    DOI: 10.1016/j.tra.2018.10.019
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    References listed on IDEAS

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    6. Limin Tan & Changxi Ma & Xuecai Xu & Jin Xu, 2019. "Choice Behavior of Autonomous Vehicles Based on Logistic Models," Sustainability, MDPI, vol. 12(1), pages 1-16, December.
    7. Qian, Lixian & Yin, Juelin & Huang, Youlin & Liang, Ya, 2023. "The role of values and ethics in influencing consumers’ intention to use autonomous vehicle hailing services," Technological Forecasting and Social Change, Elsevier, vol. 188(C).
    8. Wang, Bo & Yang, Zihan & Le Hoa Pham, Thi & Deng, Nana & Du, Heran, 2023. "Can social impacts promote residents’ pro-environmental intentions and behaviour: Evidence from large-scale demand response experiment in China," Applied Energy, Elsevier, vol. 340(C).
    9. Krügel, Sebastian & Uhl, Matthias, 2022. "Autonomous vehicles and moral judgments under risk," Transportation Research Part A: Policy and Practice, Elsevier, vol. 155(C), pages 1-10.
    10. Park, Jungkun & Hong, EunPyo & Le, Hoang TPM, 2021. "Adopting autonomous vehicles: The moderating effects of demographic variables," Journal of Retailing and Consumer Services, Elsevier, vol. 63(C).
    11. Wu, Min & Wang, Nanxi & Yuen, Kum Fai, 2023. "Can autonomy level and anthropomorphic characteristics affect public acceptance and trust towards shared autonomous vehicles?," Technological Forecasting and Social Change, Elsevier, vol. 189(C).
    12. Darius Kianersi & Suraj Uppalapati & Anirudh Bansal & Jeremy Straub, 2022. "Evaluation of a Reputation Management Technique for Autonomous Vehicles," Future Internet, MDPI, vol. 14(2), pages 1-21, January.
    13. Eberhard Feess & Gerd Muehlheusser, 2022. "Autonomous Vehicles: Moral Dilemmas and Adoption Incentives," CESifo Working Paper Series 9825, CESifo.
    14. Sindi, Safaa & Woodman, Roger, 2021. "Implementing commercial autonomous road haulage in freight operations: An industry perspective," Transportation Research Part A: Policy and Practice, Elsevier, vol. 152(C), pages 235-253.
    15. Zhou, Min & Long, Piao & Kong, Nan & Zhao, Lindu & Jia, Fu & Campy, Kathryn S., 2021. "Characterizing the motivational mechanism behind taxi driver’s adoption of electric vehicles for living: Insights from China," Transportation Research Part A: Policy and Practice, Elsevier, vol. 144(C), pages 134-152.
    16. Namgung, Hyewon & Chikaraishi, Makoto & Fujiwara, Akimasa, 2023. "Influence of real and video-based experiences on stated acceptance of connected public transportation and autonomous vehicles in a transit mall: A hybrid choice modeling approach," Transportation Research Part A: Policy and Practice, Elsevier, vol. 173(C).
    17. Nastjuk, Ilja & Herrenkind, Bernd & Marrone, Mauricio & Brendel, Alfred Benedikt & Kolbe, Lutz M., 2020. "What drives the acceptance of autonomous driving? An investigation of acceptance factors from an end-user's perspective," Technological Forecasting and Social Change, Elsevier, vol. 161(C).
    18. Vanduy Tran & Shengchuan Zhao & El Bachir Diop & Weiya Song, 2019. "Travelers’ Acceptance of Electric Carsharing Systems in Developing Countries: The Case of China," Sustainability, MDPI, vol. 11(19), pages 1-22, September.
    19. Andrés Marroquín & Luke Sadd & Antonio Saravia, 2021. "Trust and Perceptions of Autonomous Vehicles in Latin America," Economics Bulletin, AccessEcon, vol. 41(3), pages 1461-1470.
    20. Mohamed Alawadhi & Jumah Almazrouie & Mohammed Kamil & Khalil Abdelrazek Khalil, 2020. "A systematic literature review of the factors influencing the adoption of autonomous driving," International Journal of System Assurance Engineering and Management, Springer;The Society for Reliability, Engineering Quality and Operations Management (SREQOM),India, and Division of Operation and Maintenance, Lulea University of Technology, Sweden, vol. 11(6), pages 1065-1082, December.
    21. Siti Fatimah Abdul Razak & Sumendra Yogarayan & Mohd Fikri Azli Abdullah & Afizan Azman, 2022. "Modeling User Acceptance of In-Vehicle Applications for Safer Road Environment," Future Internet, MDPI, vol. 14(5), pages 1-21, May.

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