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The LGBT advantage: Examining the relationship among sexual orientation diversity, diversity strategy, and performance

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  • Cunningham, George B.

Abstract

The purpose of this study was to examine the relationships among sexual orientation diversity, diversity strategy, and organizational performance. Data were gathered from 780 senior-level athletic administrators in 239 organizations. Moderated regression analysis indicated that, while main effects were not observed, there was a significant sexual orientation diversity×proactive diversity strategy interaction. Organizations with high sexual orientation diversity and that followed a strong proactive diversity strategy outperformed their peers in objective measures of performance. Results are discussed in terms of contributions, implications, and future directions.

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  • Cunningham, George B., 2011. "The LGBT advantage: Examining the relationship among sexual orientation diversity, diversity strategy, and performance," Sport Management Review, Elsevier, vol. 14(4), pages 453-461.
    • Handle: RePEc:eee:spomar:v:14:y:2011:i:4:p:453-461
    DOI: 10.1016/j.smr.2010.11.003
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    Cited by:

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    3. Hasan, Mostafa Monzur & Cheung, Adrian (Wai Kong) & Marwick, Trevor, 2022. "Corporate sexual orientation equality policies and the cost of equity capital," Journal of Behavioral and Experimental Finance, Elsevier, vol. 34(C).
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    5. Shaw, Sally, 2019. "The chaos of inclusion? Examining anti-homophobia policy development in New Zealand sport," Sport Management Review, Elsevier, vol. 22(2), pages 247-262.
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