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How to measure export performance? Scholars’ vs. practitioners’ answers

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  • Carneiro, Jorge
  • Farias, Isabel
  • da Rocha, Angela
  • Ferreira da Silva, Jorge

Abstract

This paper investigates the conceptual domain of the export performance construct in a quest for higher content validity, taking into account the judgments of Brazilian managers. In-depth interviews helped elicit the domain of the construct from the meanings and routines of those actually involved with the concept in practice. Our findings suggest that Brazilian managers seem to take a shorter-term, narrower view in terms of the frame of reference and temporal orientation than do academicians. While the economic and market metrics seem to be important both for academicians and managers, the latter seem to assign much more importance to business process metrics than do the former.

Suggested Citation

  • Carneiro, Jorge & Farias, Isabel & da Rocha, Angela & Ferreira da Silva, Jorge, 2016. "How to measure export performance? Scholars’ vs. practitioners’ answers," Journal of Business Research, Elsevier, vol. 69(2), pages 410-417.
    • Handle: RePEc:eee:jbrese:v:69:y:2016:i:2:p:410-417
    DOI: 10.1016/j.jbusres.2015.06.046
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    References listed on IDEAS

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    1. Leonidou, Leonidas C. & Katsikeas, Constantine S., 2010. "Integrative assessment of exporting research articles in business journals during the period 1960-2007," Journal of Business Research, Elsevier, vol. 63(8), pages 879-887, August.
    2. Leonidou, Leonidas C. & Katsikeas, Constantine S. & Samiee, Saeed, 2002. "Marketing strategy determinants of export performance: a meta-analysis," Journal of Business Research, Elsevier, vol. 55(1), pages 51-67, January.
    3. Kim S. Cameron, 1986. "Effectiveness as Paradox: Consensus and Conflict in Conceptions of Organizational Effectiveness," Management Science, INFORMS, vol. 32(5), pages 539-553, May.
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    Cited by:

    1. Mai, Nhat Chi, 2018. "Valuing Social Capital: Shifting Strategies for Export Success of Vietnamese Small- and Medium-Sized Enterprises," OSF Preprints rxjav, Center for Open Science.
    2. Sharma, Piyush & Cheng, Louis T.W. & Leung, T.Y., 2020. "Impact of political connections on Chinese export firms' performance – Lessons for other emerging markets," Journal of Business Research, Elsevier, vol. 106(C), pages 24-34.
    3. Madsen, Tage Koed & Moen, Øystein, 2018. "Managerial assessments of export performance: What do they reflect?," International Business Review, Elsevier, vol. 27(2), pages 380-388.
    4. Pyper, Keith & Marie Doherty, Anne & Gounaris, Spiros & Wilson, Alan, 2022. "A contingency-based approach to the nexus between international strategic brand management and export performance," Journal of Business Research, Elsevier, vol. 148(C), pages 472-488.
    5. Phong Nguyen, Nguyen & Adomako, Samuel & Ahsan, Mujtaba, 2023. "The base-of- the-pyramid orientation and export performance of Vietnamese small and medium enterprises," Journal of Business Research, Elsevier, vol. 154(C).

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