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Framing forest conservation in the global media: An interest-based approach

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  • Park, Mi Sun
  • Kleinschmit, Daniela

Abstract

The aim of this paper is to understand if analytical theory as used in forest policy analysis can contribute to explaining how global media reports about a contested issue like forest conservation are framed. It therefore takes an actor and interest-based approach on framing. The empirical study is based on 129 media articles on forest conservation published in international print media, TIME and International Herald Tribune between 1990 and 2004. The results indicate that journalists are in a prime position: on the one hand, dominantly framing problems and, on the other hand, acting like a gatekeeper deciding on the visibility and standing of other actors. In their framing, journalists have assigned the role of causers mainly to the political-administrative system (PAS) and enterprises and the role of the helper as well to the PAS but furthermore to NGOs and individuals. Attention paid to media stars addressing forest conservation issues appears as a strategy to increase the news value of the articles. Except for journalists, actors with standing use the chance to present themselves in the role of helper only to a limited extend and they make even more seldom use of the speaker position to point towards a specific causer.

Suggested Citation

  • Park, Mi Sun & Kleinschmit, Daniela, 2016. "Framing forest conservation in the global media: An interest-based approach," Forest Policy and Economics, Elsevier, vol. 68(C), pages 7-15.
  • Handle: RePEc:eee:forpol:v:68:y:2016:i:c:p:7-15
    DOI: 10.1016/j.forpol.2016.03.010
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    References listed on IDEAS

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    1. Sendhil Mullainathan & Andrei Shleifer, 2002. "Media Bias," NBER Working Papers 9295, National Bureau of Economic Research, Inc.
    2. Sadath, Nazmus & Kleinschmit, Daniela & Giessen, Lukas, 2013. "Framing the tiger — A biodiversity concern in national and international media reporting," Forest Policy and Economics, Elsevier, vol. 36(C), pages 37-41.
    3. Humphreys, David, 2001. "Forest negotiations at the United Nations: explaining cooperation and discord," Forest Policy and Economics, Elsevier, vol. 3(3-4), pages 125-135, November.
    4. Sendhil Mullainathan & Andrei Shleifer, 2005. "The Market for News," American Economic Review, American Economic Association, vol. 95(4), pages 1031-1053, September.
    5. Rocío Cóndor & Antonino Scarelli & Riccardo Valentini, 2011. "Multicriteria Decision Aid to support Multilateral Environmental Agreements in assessing international forestry projects," International Environmental Agreements: Politics, Law and Economics, Springer, vol. 11(2), pages 117-137, May.
    6. Kleinschmit, Daniela, 2012. "Confronting the demands of a deliberative public sphere with media constraints," Forest Policy and Economics, Elsevier, vol. 16(C), pages 71-80.
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    Cited by:

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    5. Ranacher, Lea & Ludvig, Alice & Schwarzbauer, Peter, 2019. "Depicting the peril and not the potential of forests for a biobased economy? A qualitative content analysis on online news media coverage in German language articles," Forest Policy and Economics, Elsevier, vol. 106(C), pages 1-1.
    6. Karnatz, Caroline & Kadam, Parag & Pfeuffer, Alexander & Dwivedi, Puneet, 2021. "The portrayal of forest certification in national and state newspapers of the United States," Forest Policy and Economics, Elsevier, vol. 130(C).
    7. Park, Mi Sun & Shin, Seongmin & Lee, Haeun, 2021. "Media frames on urban greening in the Democratic People's Republic of Korea," Forest Policy and Economics, Elsevier, vol. 124(C).
    8. Takala, Tuomo & Lehtinen, Ari & Tanskanen, Minna & Hujala, Teppo & Tikkanen, Jukka, 2020. "Discoursal power and multi-objective forestry in the Finnish print media," Forest Policy and Economics, Elsevier, vol. 111(C).
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    10. Takala, Tuomo & Lehtinen, Ari & Tanskanen, Minna & Hujala, Teppo & Tikkanen, Jukka, 2019. "The rise of multi-objective forestry paradigm in the Finnish print media," Forest Policy and Economics, Elsevier, vol. 106(C), pages 1-1.

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