Consumer Impact of Animal Welfare Regulation in the California Poultry Industry
AbstractThis study examines the consumer welfare impact of animal welfare legislation mandating cage-free egg production in California. We estimate California egg consumersâ€™ willingness to pay (WTP) for cage-free eggs using household-level purchase data and compare the implied premium to higher production costs when calculating the potential change in consumer surplus. Our findings suggest that larger households and/or households with limited means are most likely to be affected. Furthermore, the implied welfare loss for consumers is approximately $106 million. Although consumers value cage-free eggs, higher production costs result in a net welfare loss to consumers. One implication of this finding is that a clear labeling practice may be a more efficient way to motivate animal welfare and non-cage systems.
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Bibliographic InfoArticle provided by Western Agricultural Economics Association in its journal Journal of Agricultural and Resource Economics.
Volume (Year): 35 (2010)
Issue (Month): 3 (December)
animal welfare regulation; California poultry; egg prices; egg supply; hen housing; mixed logit; willingness to pay; Livestock Production/Industries;
Please report citation or reference errors to , or , if you are the registered author of the cited work, log in to your RePEc Author Service profile, click on "citations" and make appropriate adjustments.:
- Laura Mørch Andersen, 2010.
"Animal Welfare and Eggs – Cheap Talk or Money on the Counter?,"
IFRO Working Paper
2010/6, University of Copenhagen, Department of Food and Resource Economics, revised Apr 2011.
- Laura Mørch Andersen, 2011. "Animal Welfare and Eggs – Cheap Talk or Money on the Counter?," Journal of Agricultural Economics, Wiley Blackwell, vol. 62(3), pages 565-584, 09.
- Heng, Yan & Peterson, Hikaru Hanawa & Li, Xianghong, 2012. "Consumers’ Preferences for Shell Eggs Regarding Laying Hen Welfare," 2012 Annual Meeting, August 12-14, 2012, Seattle, Washington 124592, Agricultural and Applied Economics Association.
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