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The Profitability of Winning

Author

Listed:
  • JS Armstrong

    (The Wharton School)

  • Fred Collopy

    (Case Western Reserve University)

Abstract

Sports and war metaphors abound in business today. For example, one management book, Thunder in the Sky, by Thomas Cleary, opens with a Chinese saying that translates: “The marketplace is a battlefield. The Asian people view success in the business world as tantamount to victory in battle.” The book advises American executives to do the same. However, such metaphors are misleading. The objective in both sports and war is to beat the competitor. Business, on the other hand, aims to create wealth.

Suggested Citation

  • JS Armstrong & Fred Collopy, 2005. "The Profitability of Winning," General Economics and Teaching 0502035, EconWPA.
  • Handle: RePEc:wpa:wuwpgt:0502035
    Note: Type of Document - pdf; pages: 3
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    File URL: http://econwpa.repec.org/eps/get/papers/0502/0502035.pdf
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    More about this item

    Keywords

    business; profits; winning;

    JEL classification:

    • A - General Economics and Teaching

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