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Technological change from inside : a review of breakthroughs

Author

Listed:
  • Mody, Ashok

Abstract

This paper is a review of the book BREAKTHROUGHS!. The book presents case studies of 12 products and services; five consumer durables (cars, VCRs, walkmans, microwave ovens, Nike shoes); three services (Federal Express, Chem Lawn, Nautilus); two health care items (Tagamet, Cat Scans); an intermediate product (polyethylene); and the Post-it Note Pads. The book details the development of these products. While the authors applaud the tenacity and vision of the individual, they give some of the credit to the firms'marketing and manufacturing expertise. Ironically, the reviewer says, there isn't much concern for economic principles.

Suggested Citation

  • Mody, Ashok, 1989. "Technological change from inside : a review of breakthroughs," Policy Research Working Paper Series 168, The World Bank.
  • Handle: RePEc:wbk:wbrwps:168
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